tag:blogger.com,1999:blog-78931224114054543472024-03-12T19:56:33.297-07:00Business-onlineTeaching You To Make Money Online through different Ways.Business Model Acthttp://www.blogger.com/profile/07312858609052151986noreply@blogger.comBlogger133125tag:blogger.com,1999:blog-7893122411405454347.post-49657617037822487672014-04-17T03:01:00.000-07:002014-04-17T03:01:34.008-07:00Starting an online business - How to Write a Business Plan That Guides Business energy!<div dir="ltr" style="text-align: left;" trbidi="on">
<span style="font-size: small;"><span style="font-family: Arial,Helvetica,sans-serif;">Writing a business plan isn't optional just because you take into account this just an online business. You're an online business owner. An itemized strategic plan has to secure finances or investors in your new home business. Starting a home-based business with your funds and concepts doesn't mean you don't need your business proposal. <br /><br />An itemized strategic business plan is very important to every one home business enterprise. Prospect process and research involved with writing your small business plan will reveal the blue print on your home based business. <br /><br />There are numerous paid and free strategic business plan products you can use to develop your own home business strategy plan. Until you would like investors within your organization, you can learn creating your business proposal that keeps your company working toward your goals. Undertake a well written business plan, you'll discover your goals much better to reach and keep an eye on how well you're progressing both with building your customer base and sales. <br /><br />Starting a home business without having a writing a proper engineered business strategy plan is like developing a house with no blue print to help you all the way. <br /><br />Your home based business foundation built on these eight areas gives your small business a substantial identity and focused a sense direction to help you plan and manage your organization effectively. <br /><br />#1) Business Summary. <br /><br />Write out an outline within your business. What kind of company would you like to build? A well produced description or summary of your online business often propels you thru each step of crafting your own business plan. Writing the summary first means you can have principle premise of your residence business idea at the top of all you put in your organization plan. <br /><br />#2) Name Your online business. <br /><br />You might think that a work from home ideas business already includes a company name but that's not the category of YOUR business. Making a distinct term for your online business will assist help make your plan. Does your organization name reflect what you offer? Can it be memorable? Proper drainage . strong branding potential? When you reconsider your business name if it no longer working with all your product? Be sure that the name of this business fits not simply your merchandise or services however your mission statement. <br /><br />#3) Itemize Your service. <br /><br />Find out descriptions of your products; how can they are, smell, taste, feel or how your services will assist others reach their very own goals in daily life. How will your offerings help the lives of others? Find out why others aren't already executing it and if they can be offering exactly what you will definitely offer then what prevents the competition from doing the work better or more cheaply than you're. <br /><br />#4) Mission Statement. <br /><br />Your mission statement is often a concise clear report about the goals of your business. In your mission statement, you'll define just what exactly your organization does, these products or services offered and why is your enterprise unique over the competition. Writing the conclusion of your respective business goals to your mission statement will slowly move the most of your enterprise plan. <br /><br />#5) Business Assessment. <br /><br />An essential element of your online business plan's actions assessment of four areas: your strengths, your weaknesses or limitations, business and marketing opportunities and threats or barriers on your potential success. At this point of your strategic plan, you're thinking about your industry. Your projects experience and talents that could supplment your business would come under your directory of strengths. Your lack of education or funds could be listed for your weaknesses. Bear in mind how broad your industry is when you're checking out your good and bad points. In case you have little money for start-up then you'll must be creative with your marketing and running your business. Will your weaknesses mean your opportunities for achievement are limited? Will your talent surpass your lack of funds? <br /><br />Opportunities for business growth could possibly be reliant on your networking contacts or website design. Ever see owner should remain cautious all threats to business success. Preparing for problems before they arise will make operational easier and much more successful in the end. As you have seen this part of business planning is very important to of this vision, your mission statement, your main goal setting and running your home-based business. <br /><br />#6) Goal setting tips. <br /><br />Write your vision for ones business. Be specific. You are able to revise this because your goals and mission changes. How can you envision your company each year from now then a few years from now? Write down your goals and objectives. Break down each product or service into their own group of goals. Afford expansion when your business evolves. <br /><br />Goals are useless if you can't measure how well you're progressing towards them and plan to regularly assess which goals have already been met or still need to be fulfilled. Make your goals specific and time sensitive. With each business goal, itemize what must be in place to arrive at each of your goals. Outline what steps you are going to decide to use get to the goals for your home-based business. Mark your calendar when its time to re-evaluate your goals and re-align your vision to your business to check the direction your company is going. <br /><br />Celebrate whenever you reach your goals and regroup while you realize you missed the objective. You need to decide how you feel being a major loss and what you should accept as unsuccessful. Being aware of what you will accept and absorb for a business loss before it occurs may help get you prepared for when it really happens. <br /><br />#7) Target Market. <br /><br />Research your desired marketplace. Identify individual preference be prepared to get your goods. Write an user profile of this average customer. You need to know your target before you are competent to aim. Study your potential customer's behavior. Where do they really shop? What exactly do they read? Do they move in specific social circles? Who aspires or needs your enterprise? Who'll make use of your merchandise? The kind of individuals will find your company absolutely essential? <br /><br />You can not expect you'll fill a desire or desire of a customer if you don't find out what makes your offer unique and necessary. Look at those that offer similar products with success. Create the best way to go above and differentiate yourself from your competition. Now of your plan for success, describe the way to stay ahead of the group. Make a note of how and why your enterprise is greater than the opposition. Study the competitions latest marketing strategies then outline here the way you prefer to counteract their business moves to provide you with the edge you'll want to stay unique and effective. <br /><br />While studying them and competition, use the more time to identify complementary products that could match your current strategic plan that could supply the edge you should compete sometime soon. <br /><br />#8) Marketing and advertising Strategies. <br /><br />How will anyone know your organization exists? What steps will you choose to adopt help make your business known? How will your visitors find you? What might you do to just remember to attract 100 % free you seek? How would you track your time and efforts? What amount of cash must you put these strategies available? <br /><br />List your strategies - report, printed catalogs, business cards, open house, craft fairs, business, conventions, virtual expos, sales letters, etc. <br /><br />See whether you will market exclusively online, locally for a warm market or maybe a combined both. If internet promotion is an element of the business strategy plan then feature an internet marketing want to incorperate your website address and host, whether you might hire an established website designer or try it for yourself, your business logo and e-commerce setup. <br /><br />#9) Business Initial. <br /><br />Evaluate which equipment and services you have got to run your business to feature putting together the home office, equipment, supplies, product inventory, customer documentation, and book keeping. Build a checklist of professionals it is advisable to secure for legal and financial advice, advertising expertise, office assistance or tax expertise. <br /><br />Starting an online business may be exciting and scary as it would be Your dream that you're working towards with each workday. To create your small business plan, means a lot of dedication to the process. The operation of writing your small business plan will take you closer to understanding yourself, your online business goals, your company identity and reaching your prospects. <br /><br />Although these areas are critical to writing a business plan, there is a lot more that is to be added onto your plan over time. Each time you reach an objective or find some barrier to cooking the sale ~ you'll go back to your enterprise plan and revise your goals, techniques and strategies. Business success is within the plan and implementation and also within the opportunity to adjust and redefine your enterprise goals in order to reach your prospects need or desire while assisting you to design your online business towards you!</span></span><br />
<span style="font-size: small;"><span style="font-family: Arial,Helvetica,sans-serif;">Source : <a href="http://goarticles.com/">http://goarticles.com</a> </span></span></div>
Business Model Acthttp://www.blogger.com/profile/07312858609052151986noreply@blogger.com3tag:blogger.com,1999:blog-7893122411405454347.post-47683026119793078162014-04-17T02:55:00.002-07:002014-04-17T02:55:30.355-07:00Free Methods That Boost Traffic To Your Online Business<div dir="ltr" style="text-align: left;" trbidi="on">
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<span style="font-family: Arial,Helvetica,sans-serif;"><span style="font-size: small;">Website traffic building for an online business can turn out to be an expensive affair, and is the reason as to why many online business owners shy away from this task. It is true that website traffic building can be expensive, and it has to be done in order to make money, fortunately there are other options available for consideration, and ones that work just as effectively. <br /><br />The best part here is that it is free. Although there are just a handful of free website traffic building options, they are highly effective and can allow one to make money. <br /><br />Not everyone has the money to use top of the range traffic building tools, and it can be a comfort to know that there are ways that this can be achieved for free. These options do not require too much work on the part of the Internet business owner, but can go a long way in helping the Internet business make money. <br /><br />One of the ways we can encourage traffic to the website is by placing ads on other websites. Although there only a handful of websites that allow for free ad posting, it is a viable option that needs consideration. These websites allow an Internet business owner to place short ads about his business for free, and the consequent diverted traffic will eventually allow the Internet business to make money. <br /><br />Blogging is another free option up for consideration for any online business owner that wants to make money. Blogging is free, and there are a number of websites that provide for this option. It is necessary that the content of the blog be relevant to the online business, and also supplies the reader with useful information on the products and services of the Internet business. <br /><br />Online articles are also a free and viable way to promote traffic to an Internet business website. This involves writing articles to be posted on websites, some of which allow you to do so for free. This can be a great way to make Internet surfers like the products and services that are available to them. This way they can make purchases and the Internet business can make money. <br /><br />Although these are only a few ways that an Internet business entrepreneur can promote web traffic to the online business for free, the options that are available are highly effective and can help to make money. It is also important to continue with extensive research on other free options for increasing traffic to an online business. <br /><br />For online business owners with the right skills and determination, it is not difficult to make money online. There are free options to look in to, and many online businesses have been able to cut out a sizable online market share for themselves. Also look at successful websites, and consider what tools they are using to build traffic, and if any of these are free. Just like any business, it takes time for an online business to make money; there is need for patience and persistence as well as taking advantage of tools and options at your disposal. </span></span></div>
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<span style="font-family: Arial,Helvetica,sans-serif;"><span style="font-size: small;">Source : <a href="http://goarticles.com/">http://goarticles.com</a> </span></span></div>
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Business Model Acthttp://www.blogger.com/profile/07312858609052151986noreply@blogger.com2tag:blogger.com,1999:blog-7893122411405454347.post-37835290554640260432014-04-17T02:54:00.002-07:002014-04-17T02:54:05.682-07:005 Easy Strategies To Grow Your Online Business<div dir="ltr" style="text-align: left;" trbidi="on">
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<span style="font-family: Arial,Helvetica,sans-serif;"><span style="font-size: small;">This past week I had a women email me with questions about her business. Her name was Rebecca and she was looking for some business strategies. One comment she made was that she was having a hard time deciding what her business was going to focus on because she had so many things she was interested in. <br /><br />She had 5 different topics she was blogging about. <br /><br />Not a good strategy to grow your online business!<br /> Her question for me was, “how do I build my online business and monetize my blog.†<br /><br />Do you ever feel that way?<br /> It’s a question we get asked a lot.<br /> We shared with her some strategies to grow her online business. Today I wanted to share with you 5 easy strategies to grow your online business and a couple of the tips we shared with her. <br /><br />Here is what is important for you to know!<br /> Strategy 1. Have a wordpress.org blog. For most people we recommend hiring someone to set up a blog for you instead of trying to do it yourself. It will save you tons of time and frustration. We are all busy and to grow your online business you always want to keep in mind the return your getting for your time. Building your own blog site, for most of us a poor return for our time. Your online business starts with your online store, your blog.<br /> Strategy 2. Decide what people will gain from coming to your blog. What was great for Rebecca was she had a blog up and going and she was blogging regularly. The bad news is she didn’t know what she wanted to focus on, so she had no consistent theme running through her blog. Think of Pepsi, what if it tasted a little different each time you bought it. People would never buy it because they would never know what they were getting. Same with building your online business, people have to know what they will get each time they come to your blog or do business with you.<br /> Strategy 3. Who are you speaking to in your blog? This is big. Who is the client you are talking to with each form of communication on your blog? Everything from the words you write to the colors and pictures you choose should be tailored to your ideal client. This was another problem Rebecca was having, because her topics were so varied, so was the person she was writing to. This was one of our problems too when we first started we tried to be everything to everyone and in reality we were not connecting with anyone. Think of one single person that would be your best client and tailor everything to him or her.<br /> Strategy 4. Solve your ideal clients problem. People come to the Internet and to your blog and business to solve a problem. Let them know you understand the problem and help them find a solution. Make it crystal clear to them what you can do for them.<br /> Strategy 5. Be consistent. We talked about having a consistent message but it’s important also to be consistent in your message delivery. Let me give you an example. If you post on your blog one time this week and then not again for another 2 weeks and then post 3 blog posting that week it’s kind of like the earlier coke example your costumer or client never knows what to expect. People like to know you are reliable and will be around to help them in the future. They want to know they can trust you. Consistency helps build the trust. <br /><br />Do You really want to grow your online business? Here is the “top secret†strategy! <br /><br />Be consistent in everything you do from your message, to who you are talking to, and how frequently you are delivering your message. </span></span></div>
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<span style="font-family: Arial,Helvetica,sans-serif;"><span style="font-size: small;">Source : <a href="http://goarticles.com/">http://goarticles.com</a> </span></span></div>
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Business Model Acthttp://www.blogger.com/profile/07312858609052151986noreply@blogger.com2tag:blogger.com,1999:blog-7893122411405454347.post-77275247048155550532014-04-17T02:51:00.002-07:002014-04-17T02:51:37.557-07:00How to Start Your Own Online Business<div dir="ltr" style="text-align: left;" trbidi="on">
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<span style="font-family: Arial,Helvetica,sans-serif;"><span style="font-size: small;">In the current tough economic environment a lot of people are searching for new methods that will provide additional money.</span></span></div>
<span style="font-family: Arial,Helvetica,sans-serif;"><span style="font-size: small;">
</span></span><div style="text-align: justify;">
<span style="font-family: Arial,Helvetica,sans-serif;"><span style="font-size: small;"> On the internet there are many possibilities for enthusiastic online
entrepreneurs, but for those people with minimal or no online
experience and who want to know how to start their own online business,
it can be a little bit too much to cope with.</span></span></div>
<span style="font-family: Arial,Helvetica,sans-serif;"><span style="font-size: small;">
</span></span><div style="text-align: justify;">
<span style="font-family: Arial,Helvetica,sans-serif;"><span style="font-size: small;"> However, with much better technology, such as excellent online tools
and clear and understandable tutorials, there has never been a better
time to start with an internet business</span></span></div>
<span style="font-family: Arial,Helvetica,sans-serif;"><span style="font-size: small;">
</span></span><div style="text-align: justify;">
<span style="font-family: Arial,Helvetica,sans-serif;"><span style="font-size: small;"> Become familiar with the internet</span></span></div>
<span style="font-family: Arial,Helvetica,sans-serif;"><span style="font-size: small;">
</span></span><div style="text-align: justify;">
<span style="font-family: Arial,Helvetica,sans-serif;"><span style="font-size: small;"> When beginning your own online business, you have to be honest with
yourself and recognize what you know and what you don't know about
online business. It is nothing to be nervous about as it is easy to
learn new online skills, no matter what your education, age, background
or technical capability. Take time to become familiar with the world
wide web by registering to newsletters or blogs that explain the
different components that your web business will need.</span></span></div>
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</span></span><div style="text-align: justify;">
<span style="font-family: Arial,Helvetica,sans-serif;"><span style="font-size: small;"> Register your domain name</span></span></div>
<span style="font-family: Arial,Helvetica,sans-serif;"><span style="font-size: small;">
</span></span><div style="text-align: justify;">
<span style="font-family: Arial,Helvetica,sans-serif;"><span style="font-size: small;"> One of your first tasks when starting up an online business is to
get a domain address. This is your website address on the internet. It
is your piece of intellectual real estate, just like a patent or a
hallmark. There are a range of providers that register domains online.</span></span></div>
<span style="font-family: Arial,Helvetica,sans-serif;"><span style="font-size: small;">
</span></span><div style="text-align: justify;">
<span style="font-family: Arial,Helvetica,sans-serif;"><span style="font-size: small;"> Find a website host</span></span></div>
<span style="font-family: Arial,Helvetica,sans-serif;"><span style="font-size: small;">
</span></span><div style="text-align: justify;">
<span style="font-family: Arial,Helvetica,sans-serif;"><span style="font-size: small;"> A website host is the company that essentially will "rent" you space
on their servers to actually get your website online. These
organizations usually also offer domain registration and it's often
easier to have both with the same company but do check the rates first.
Once you have your domain and website host you can start your online
business. </span></span></div>
<span style="font-family: Arial,Helvetica,sans-serif;"><span style="font-size: small;">
</span></span><div style="text-align: justify;">
<span style="font-family: Arial,Helvetica,sans-serif;"><span style="font-size: small;"> Build your website</span></span></div>
<span style="font-family: Arial,Helvetica,sans-serif;"><span style="font-size: small;">
</span></span><div style="text-align: justify;">
<span style="font-family: Arial,Helvetica,sans-serif;"><span style="font-size: small;"> This is not as complicated as it may seem. There are now many
software programs easily available that make it much simpler for new
online entrepreneurs to create their own website. If you do not want to
construct your own website, you can get a web designer to do it for you.
Keep in mind that the layout should be clean and simple and allow
website visitors to easily find out what your website is about and what
you are selling. You will need to update your website's subject
matterfrequently and have a contact page so that people can get hold of
you.</span></span></div>
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</span></span><div style="text-align: justify;">
<span style="font-family: Arial,Helvetica,sans-serif;"><span style="font-size: small;"> Your online products</span></span></div>
<span style="font-family: Arial,Helvetica,sans-serif;"><span style="font-size: small;">
</span></span><div style="text-align: justify;">
<span style="font-family: Arial,Helvetica,sans-serif;"><span style="font-size: small;"> You may have many online business ideas, but the simplest way to
begin with an online company is with online affiliate marketing. This is
where you promote a product owner's items on the internet and, when
someone buys the product, you get paid a commission by the product
owner. You do not have to worry about producing items, keeping any
stock, engaging with the fulfilment or any customer issues. There are
numerous different items which are easily available to promote. You can
find a huge selection of online items and programs at the well-known
online marketplace, ClickBank.</span></span></div>
<span style="font-family: Arial,Helvetica,sans-serif;"><span style="font-size: small;">
</span></span><div style="text-align: justify;">
<span style="font-family: Arial,Helvetica,sans-serif;"><span style="font-size: small;"> Get an autoresponder</span></span></div>
<span style="font-family: Arial,Helvetica,sans-serif;"><span style="font-size: small;">
</span></span><div style="text-align: justify;">
<span style="font-family: Arial,Helvetica,sans-serif;"><span style="font-size: small;"> Your autoresponder is the 'salesman' who works constantly for your
internet business every day of the year. Your website should have an
opt-in form on the home page where you offer something of value
absolutely free, such as a report or ebook, in exchange for someones
email address. To get this free item, a visitor has to put in their name
and e-mail on the opt-in form. As soon as you have their e-mail
address, your autoresponder will automatically send a series of relevant
emails that you have pre-written about your goods and services. Keep in
mind that a potential client needs to see or hear your promotion
details at least seven times before they take action and purchase from
you.</span></span></div>
<span style="font-family: Arial,Helvetica,sans-serif;"><span style="font-size: small;">
</span></span><div style="text-align: justify;">
<span style="font-family: Arial,Helvetica,sans-serif;"><span style="font-size: small;"> Build web page traffic</span></span></div>
<span style="font-family: Arial,Helvetica,sans-serif;"><span style="font-size: small;">
</span></span><div style="text-align: justify;">
<span style="font-family: Arial,Helvetica,sans-serif;"><span style="font-size: small;"> Even if your website has the most revolutionary design and style and
incredible items or solutions to offer, you cannot have an internet
business if nobody is aware that your online business exists! When you
start an online business there are various skills to learn in order to
drive visitors to your website. Remember that no website traffic means
no business.</span></span></div>
<span style="font-family: Arial,Helvetica,sans-serif;"><span style="font-size: small;">
</span></span><div style="text-align: justify;">
<span style="font-family: Arial,Helvetica,sans-serif;"><span style="font-size: small;"> Training and education</span></span></div>
<span style="font-family: Arial,Helvetica,sans-serif;"><span style="font-size: small;">
</span></span><div style="text-align: justify;">
<span style="font-family: Arial,Helvetica,sans-serif;"><span style="font-size: small;"> As you can see from details above, there are a number of procedures
involved when starting your own online business. You can, and most
probably will, become stuck with certain aspects at some time.
Continuous education and coaching teaches you how to make your online
business a success and allows you to learn as you earn. You can use the
know-how of others while you develop your internet business. And, even
after several weeks, you will be in a situation to be able to begin
assisting other new entrepreneurs who have recently moved into the world
of online business.</span></span></div>
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<span style="font-family: Arial,Helvetica,sans-serif;"><span style="font-size: small;">Source : <a href="http://goarticles.com/" target="_blank">http://goarticles.com </a></span></span></div>
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Business Model Acthttp://www.blogger.com/profile/07312858609052151986noreply@blogger.com2tag:blogger.com,1999:blog-7893122411405454347.post-76688104351638210372014-04-17T02:49:00.004-07:002014-04-17T02:49:48.841-07:00Tips for Setting Up Successful Online Business<div dir="ltr" style="text-align: left;" trbidi="on">
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<span style="font-family: Arial,Helvetica,sans-serif;">Tips for Setting Up Successful Online Business <br /><br />Many people wish to start their own business and what seems to be the easiest option to them is starting online business. It is quite right because you can start online business with very little resource. It doesn't seek a huge investment. A computer and internet connection is all what you need for setting up online business. But the problem that people face is that they don't understand how to start. Your online business dream can come true with little patience, research and planning. <br /><br />Here are a few tips that you can follow. <br /><br />Choose a Good Name: <br /><br />A catchy and attractive name can boost up your business. But don't make it obscure. Your business name should explain what you do. When people will easily associate your company name with your business they will easily remember you. Also choose a name that is easy to spell so that people don't have a hard time searching for your company in the web world. Deciding a good name in the beginning makes sense than changing it after you have invested a good deal of money in marketing. <br /><br />Register Your Business: <br /><br />Though it is an online business it is crucial that you register your company. An online company is no way different from an offline company in terms of profit or revenue. So you are obliged to pay taxes for your online business. Requirements can defer depending on the type of business you are into. Ask your local government for the rules and regulations that your business needs to follow. <br /><br />Create Your Own Website: <br /><br />Having a website is crucial to any business whether offline and online. You should have your own web space to reach your target audience. When you have your own website you can decide what kind of ads you would like to appear in your website. Make your website not only visually attractive but also informative. Give complete information about your company profile, company background, product, service, terms and conditions, payment process, customer service etc. People will be loyal to you only when they can trust you. <br /><br />Search Engine Optimization: <br /><br />This is the lifeblood of any website whether brochure or e-commerce. Spend some time to understand how SEO can help your website to stand out and attract potential customers. Look for keywords relevant to your business and add them in the content of your website. Try to get some back links so that search engines can easily find your site. <br /><br />Accept Credit Cards: <br /><br />You can always accept cash or cheque or money order but accepting credit cards will increase your popularity since people prefer it because it is easy and time saving. Making online payment is convenient for your clients. They are more comfortable about online transaction. So include this payment option in your website. <br /><br />Start Advertising: <br /><br />You are not going to get customers until they come to know about you and it is not possible without advertising. Investing in marketing efforts make sense since it will offer you great ROI. Advertising is absolutely necessary; otherwise the big brands wouldn't have invested money in it. Follow all these tips and setting up online business will not be difficult for you any more.</span></div>
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<span style="font-family: Arial,Helvetica,sans-serif;">Source : <a href="http://goarticles.com/" target="_blank">http://goarticles.com </a></span></div>
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Business Model Acthttp://www.blogger.com/profile/07312858609052151986noreply@blogger.com0tag:blogger.com,1999:blog-7893122411405454347.post-82758523644045631612014-04-16T04:27:00.002-07:002014-04-16T04:27:30.515-07:005 outils de référencement pour choisir le meilleur mot clé<div dir="ltr" style="text-align: left;" trbidi="on">
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<span style="font-family: Arial, Helvetica, sans-serif;">Avant de vous voir en haut de l’affiche, songez à optimiser vos mots clés ! Pour cela, il existe des dizaines d’outils vous permettant de choisir les mots clés qui vous permettront d’avoir un meilleur référencement sur les moteurs de recherche. A vos claviers pour générer votre propre visibilité !</span></div>
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<span style="font-family: Arial, Helvetica, sans-serif;">Sans doute le plus connu et le plus utilisé de tous, Google Adwords est le service publicitaire de Google qui va vous permettre de visualiser l’activité d’un mot clé (concurrence, nombre moyen de recherche, enchère etc.) ainsi que vous proposer des mots clés similaires. AdWords n’est pas un critère d’indexation infaillible mais Google détient plus de 90% de part de marché des moteurs de recherche en France ce qui n’est pas négligeable. Son utilisation est simple, il vous suffit de créer votre propre campagne en renseignant l’activité de votre entreprise et de déterminer un champ sémantique. Vous n’aurez plus qu’à vous rendre dans l’outil de planification des outils pour visualiser les idées que vous suggère AdWords. Pour en savoir plus sur les campagnes Adwords</span></div>
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<span style="font-family: Arial, Helvetica, sans-serif;">Cet outil proposé par Google permet de connaître la fréquence à laquelle un mot clé a été tapé dans le moteur de recherche Google tout en sélectionnant la région et la langue dans lesquelles ce mot a eu le plus de portée. Google Trends est très intéressant si vous avez des mots clés récurrents sur votre site et que vous souhaitez surveiller leur évolution. Les données sont présentées sous forme de graphique ce qui permet d’avoir une idée précise de la portée du mot. Suite à vos recherches Google vous suggère des articles en relation directe avec votre mot clé ce qui peut être intéressant dans la mise en place d’audits.</span></div>
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<span style="font-family: Arial, Helvetica, sans-serif;">Si vos mots clés ne sont pas pertinents et que vous en cherchez des nouveaux, cet outil est votre ami ! Ubersuggest vous aide à optimiser vos mots clés en vous suggérant de nouveaux : il les classe par ordre d’importance mais aussi par ordre alphabétique. Le principe est simple : en vous rendant sur le site, vous tapez votre mot clé en précisant la langue et la nature de votre recherche (web, image, vidéo etc.), Ubersuggest s’occupe du reste ! A vous ensuite de sélectionner les mots qui vont semblent pertinents et de les utiliser pour vos pages.</span></div>
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<span style="font-family: Arial, Helvetica, sans-serif;">Wordtracker</span></div>
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<span style="font-family: Arial, Helvetica, sans-serif;">Qui a dit qu’il ne fallait pas payer pour réussir ? Une chose est sûre, ce n’est surement pas Wordracker ! Vous l’aurez compris, pour un abonnement mensuel cet outil vous promet une parfaite optimisation de vos mots clés en approfondissant l’analyse contrairement à certains de ses concurrents. Ainsi, en tapant un mot clé, cet outil génère une déclinaison de ce mot en vous informant sur le volume de recherche, une section KEI qui vous permet d’avoir une idée de ce que peut vous rapporter ce mot ainsi que la concurrence active sur votre mot. Avec un coût mensuel de $70, cette offre est conseillée aux entreprises ayant un budget conséquent.</span></div>
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<span style="font-family: Arial, Helvetica, sans-serif;">Topsy</span></div>
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<span style="font-family: Arial, Helvetica, sans-serif;">Spécifique à Twitter, Topsy est enfin sorti de l’ombre depuis son rachat par Apple en 2013. Cet outil va vous permettre d’avoir une vision d’ensemble sur la portée des mots dans l’univers des social medias. Archivant tout Twitter depuis 2006, Topsy s’avère très pratique lorsqu’il s’agit d’affiner vos recherches : vous pouvez ainsi consulter les tendances par heure, jour, selon le support mais aussi la langue. Autant vous dire que dans une stratégie d’audit sur les réseaux sociaux, Topsy est très efficace pour vous montrer ce qui fait le buzz. Il se décline en trois outils : social search, social analytics et social trends, de quoi satisfaire vos besoins ! Pour les plus gourmands, une version pro est disponible bien qu’elle soit surtout destinée aux grandes entreprises</span>.</div>
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Source : <a href="http://blog.neocamino.com/5-outils-de-referencement-pour-choisir-le-meilleur-mot-cle/#ixzz2z31C45sT" style="color: #003399;">http://blog.neocamino.com/5-outils-de-referencement-pour-choisir-le-meilleur-mot-cle/#ixzz2z31C45sT</a></div>
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Business Model Acthttp://www.blogger.com/profile/07312858609052151986noreply@blogger.com0tag:blogger.com,1999:blog-7893122411405454347.post-70177495990631250742014-04-16T02:43:00.000-07:002014-04-16T02:43:01.105-07:00How to Create Passive Income with Affiliate Marketing <div dir="ltr" style="text-align: left;" trbidi="on">
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As the new year begins I am more determined than ever to learn how to create passive income with affiliate marketing. When you look at the state of the economy you have to wonder what your future employment looks like. I recently read an article that stated that they felt like J C Penney would fold in 2014. Man JC Penny has been around forever and if a company like that is at risk what about some of the other long time stable companies.</div>
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Being almost at the age of retirement I have to wonder if Social Security will still be around when I reach that age. My wife recently retired a year early because we felt like she needed to start drawing against the money that she had paid in while there was something left to get.</div>
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That got me to thinking can we really depend on Social Security for our retirement anymore, and my conclusion is no. Therefore like so many Baby Boomers we are looking for alternative ways to earn a income and secure our own retirement funds and to stop depending on government programs that may or may not be around when we get to retirement age. Hence my commitment to learn how to create passive income from affiliate marketing.</div>
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From my research affiliate marketing is probably one, if not the cheapest way to make money on the internet. In my opinion the only costs associated with getting started in affiliate marketing is the hosting cost, which is minimal, and the cost of getting a domain name.</div>
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You can get hosting from BlueHost for as low as $4.95/month, and if you go to 1and1.com you can register your first domain for as little as .99 per year and transfer it to BlueHost for hosting. I am not familiar with the hosting service offered by 1and1.com. But I am extremely pleased with the hosting from BlueHost and Godaddy. I use both of them. In my opinion the key is to make sure that they have the one click install of WordPress, otherwise you need to be kind of techie to install WordPress.</div>
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Source : <a href="http://www.theaffiliatehound.com/">http://www.theaffiliatehound.com</a></div>
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Business Model Acthttp://www.blogger.com/profile/07312858609052151986noreply@blogger.com0tag:blogger.com,1999:blog-7893122411405454347.post-54959514024963685742014-04-16T02:31:00.005-07:002014-04-16T02:31:51.675-07:00How to Increase Sales with Article Marketing<div dir="ltr" style="text-align: left;" trbidi="on">
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<span style="font-family: Arial, Helvetica, sans-serif;">Most online pros know that article marketing is one of the most efficient products and services. Public exposure and marketing writing articles online is probably the more effective, more efficient way for your website and products to show online. One of the finest and most effective target traffic on your website which will make sales is with the benefits of </span>Article Marketing<span style="font-family: Arial, Helvetica, sans-serif;">.</span></div>
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<span style="font-family: Arial, Helvetica, sans-serif;">Online networking through marketing articles in a small business is made with the purpose to increase sales and build your customer base. Including the marketing of your articles on different levels of marketing and sales aspects, you can find success in all stages of marketing. Knowing how article marketing can serve to grow your business, is up to you.</span></div>
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<span style="font-family: Arial, Helvetica, sans-serif;">You need to realize what the best kind of articles is, the one through which people can access your website! Enjoy the excitement of composing articles for your internet marketing success. What’s the reason for the Article Marketing to be a fine way to get traffic, especially if you’re with a tight budget? Continued ability to send traffic to your Internet website is something you should always be careful about, while using the methods of marketing online.</span></div>
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<span style="font-family: Arial, Helvetica, sans-serif;">These types of products will help you develop regular stream of new customers by presenting your articles to the article directories to help increase your exposure in search engines, which in the end brings more traffic to your online business.</span></div>
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<span style="font-family: Arial, Helvetica, sans-serif;">Article marketing remains one of the most effective methods to drive traffic to your website and publish more articles about it in internet. It is effective especially if that article is about Internet marketing and displayed in a number of directories and E-zines.</span></div>
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<span style="font-family: Arial, Helvetica, sans-serif;">To gain the most of your article writing efforts, know that the most important is your content should be human readable. Third advantage is that article marketing helps your search engines visibility. When this happens, you have the benefits of article marketing public relations, positioning, branding and visibility in all major search engines.</span></div>
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<span style="font-family: Arial, Helvetica, sans-serif;">The biggest benefits of writing and submitting articles for small business marketing to article directories on the web, you can get through a broad research and preparation of a list with all unpaid article directories, you can get, so you can submit articles to sites on the list when you finish writing.</span></div>
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<span style="font-family: Arial, Helvetica, sans-serif;">Source : <a href="http://www.theaffiliatehound.com/">http://www.theaffiliatehound.com</a></span></div>
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Business Model Acthttp://www.blogger.com/profile/07312858609052151986noreply@blogger.com0tag:blogger.com,1999:blog-7893122411405454347.post-21682636091243940762014-04-16T02:26:00.002-07:002014-04-16T02:26:44.035-07:00Best Free Affiliate Management System – Thirsty Affiliate<div dir="ltr" style="text-align: left;" trbidi="on">
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<span style="font-family: Arial, Helvetica, sans-serif;">As your website or blog grows over time, so do your affiliate links presuming affiliate marketing is one of your revenue generation strategies. As the number of your links grow and are scattered across several blog posts, pages and even websites, it becomes difficult to track what you have and make timely changes.</span></div>
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As an affiliate marketer, how do you know where all your links are? Not only that, now you have to edit each and every link manually. Think about the amount of time that will take? Not to mention demoralization and de-motivation. </div>
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Managing the NoFollow Attribute Tag </div>
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When you link to an external web property, you are leaking some of your page rank (PR) away to the site you are linking to. The way to prevent that is to add a nofollow attribute to your link structure. </div>
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There may be some links which you want to be dofollow links, such as paid advertisers while others that you want to be nofollow, such as affiliate links. Many times bloggers blog away building dofollow links overtime. When they realize what this does to their blog, it’s often too late and they have to go back and make changes to each and every link in previously published posts and pages. Not fun at all. </div>
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A robust affiliate link manager allows you to switch from dofollow to nofollow within seconds. You can do this on a link by link basis, or as a mass edit as I will share with you below. Read my post on NoFollow DoFollow Links to learn more about this topic and its significance to your success online. </div>
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Opening Affiliate Links in Existing vs. New Windows </div>
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Similar to nofollow dofollow, as a website owner you need to decide whether you want your links to open in a new or existing window. This often comes down to your objective (what you want the reader to do) as well as how you want the overall reader experience to be. i.e. do you want them to remain on your website or go to the affiliate link landing page? </div>
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A robust affiliate link manager should also enable you to make these switches within seconds, either on a link by link basis, or as a mass change across the website like I will show you below. Because our strategies often change with time, it is important that we possess a tool that enables us to make changes easily when needed. </div>
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Commission Theft – Link Cloaking </div>
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A common problem in the internet marketing industry is commission theft that is perpetrated by tech savvy companies and individuals who set up malware of some sort on people’s browsers so that your unique affiliate ID or code is replaced with theirs. This happens with Google Adsense as well. </div>
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So while you work hard on building your business and getting all that traffic to your website, it is them who are benefiting from all the commissions earned. Not fair! But guess what, it happens all the time everywhere. </div>
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Link cloaking is one way web property owners prevent such theft by disguising an affiliate link and “removing the unique code or ID” and incorporating a redirect instead to protect their commissions. Too technical, messy and confusing if one was to do this manually. Thirsty Affiliates enables you to protect your affiliate commissions from theft by cloaking your links automatically. </div>
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The Thirsty Affiliate Link Manager </div>
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Thirsty Affiliates is an impressive affiliate link management system that addresses all these concerns with ease. Have a look at one of the options where you can apply mass changes to your links: </div>
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Here is what the plugin looks like when integrated with WordPress: </div>
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Simply click the link to insert links in one of three different ways, image, auto link or CSS link which allows you to style and specify any type of underlying text you want. This plugin is a one and done operation. </div>
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Here is what the menu looks like when you click the button to add an affiliate link: </div>
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Simply highlight the text you want converted to an affiliate link and click on the affiliate link of your choice. This will turn the highlighted text into a pretty affiliate link. </div>
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Once you have set up your affiliate links in the affiliate link manager, you have unlimited flexibility in how you use them and make edits to them over time. What is nice about this layout is that you can categorize your affiliate links similar to how you’d categorize your blog posts. </div>
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This allows you to easily locate a link when you need to. This is particularly important as you grow over time. Here is how link categorization looks like in the affiliate link manager: </div>
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The affiliate link manager also has an import and export function, which allows you to transport all your links in masses. Let’s say you find a better tool down the road, or you want to create multiple other blogs to form a blog network and use the same affiliate links, you can use the export function and migrate your links within seconds. </div>
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To summarize the features, Thirsty Affiliates allows you to perform several tasks in a matter of seconds. These tasks include link cloaking, management of follow and nofollow tags, opening links in existing or new windows, hierarchical link categorization, importing and exporting and link picking through a tool that easily inserts various types of links when authoring posts (including images). </div>
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In addition to the benefits discussed above, there are a couple other attributes in the Thirsty Affiliates plugin that I’d like to highlight. As you saw in the image above, once installed, the plugin integrates with WordPress very nicely as if it’s a part of it. With the import link function and automated scheduled backups, you can ensure you never lose your data. Moreover, if and when you set up other blogs and websites, you don’t have to re set up your affiliate links as you can simply import them over. </div>
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The best part of using Thirsty Affiliates is that it felt invisible to me as the focus is clearly on the ease of affiliate link management. I personally spoke to Josh Kohlbach, founder of Thirsty Affiliates and was delighted to experience his enthusiasm about this plugin. </div>
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He and his team are and will continue to be active with the development efforts behind this product, so it will likely only continue to improve over time. He mentioned that they have been gathering people’s ideas and already have a healthy pipeline of features to add. </div>
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You can go through a full tour of this affiliate link manager system here. </div>
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Affiliate Link Traffic Tracking </div>
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I also like the affiliate link stats section, which allows you to track each successful click on your affiliate link that leads to the affiliate offer. You can use this feature in conjunction with Google Analytics goal tracking or the stats software of the affiliate program you are promoting to measure conversion rates. </div>
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Link traffic tracking is important because without such data or intelligence, a marketer is simply shooting darts in the dark. With the affiliate link stats section, you can eliminate al the guessing game and pinpoint which one of your affiliate ads is working better than the others. </div>
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Here is what the link stats section looks like under one of the new affiliate links I just created in Thirsty Affiliates: </div>
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What Does This Mean for You? </div>
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As always, I like to relate each post to what it means for you. This blog is all about expedited wealth building. And if you are going to choose or have chosen to expedite your wealth creation by leveraging the internet, either as a blogger or internet marketer, you can’t afford to lose valuable hours, days and even weeks depending on how big your site is chasing around nonsense because someone who you have no control over did something to affect you (sigh). </div>
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As successful individuals, time is our limited commodity, not money. I recommend using some of that discretionary money to make your life better, easier and expedite the results you are attempting to achieve with your online endeavors. </div>
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Maximize your limited resource and focus on what’s important to help your business grow. Can you do without this affiliate link management system? Yes, of course. Do I recommend using a tool like this to expedite results? Absolutely. </div>
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Conclusion </div>
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I am still in the process of testing this plugin, hoping it would break and clunk at some point so I can uninstall and return it (joking). So far the experience has been great. I think Josh and his team are onto something with this product. </div>
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Regarding price, I was expecting the plugin to be priced closer to other similar plugins, which are typically in the $79+ range. Compared to that however, Thirsty Affiliates is selling at a bargain. </div>
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The bottom line is that for non-technical bloggers and internet marketers, such that read this blog, the main reason to purchase this plugin is the sheer ease of affiliate link management so that you can make changes without going through each and every post or page of your website. Instead, you have one convenient place where you can make changes due to changes in law, changes in vendor affiliate company platforms, etc.</div>
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<span style="font-family: Verdana, sans-serif;"> Source : <a href="http://onlinebusinesssurvival.com/">http://onlinebusinesssurvival.com</a></span></div>
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Business Model Acthttp://www.blogger.com/profile/07312858609052151986noreply@blogger.com0tag:blogger.com,1999:blog-7893122411405454347.post-5458643707307886642014-04-16T02:14:00.000-07:002014-04-16T02:14:57.603-07:00Affiliate Marketing Training<div dir="ltr" style="text-align: left;" trbidi="on">
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<a href="http://www.theaffiliatehound.com/wp-content/uploads/2014/01/affiliate-marketing-training.png" imageanchor="1" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img border="0" src="http://www.theaffiliatehound.com/wp-content/uploads/2014/01/affiliate-marketing-training.png" /></a></div>
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How to Get a Handle on Affiliate Marketing Training? </div>
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For all those people who are interested in becoming an affiliate, affiliate marketing training is an essential and natural thing to do. Luckily, one can find a lot of affiliate marketing training resources on the Internet; all you have to do is search Affiliate Marketing Training Some of the online resources you’ll find will guide you towards free affiliate marketing training while others will offer you the training in exchange for your money. Before you just jump up for the complimentary affiliate marketing training, first determine whether or not this type of training is legit.</div>
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<span style="font-family: Arial, Helvetica, sans-serif;">Is Free Affiliate Marketing Training any Good?</span></div>
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I’m sure while surfing the web you must have come across various ads that offer affiliate marketing training ebooks or video tutorials for free, that’s all fine and good, but the question remains whether these free affiliate marketing training materials are any good or not. Well, they are! With free affiliate marketing training you can easily learn the basics of affiliate marketing, however, if you wish to go deeper into things then it’s better to pick out for yourself the best affiliate marketing training program that you can find. And how would you know that you’ve picked the best? Because the best is going to be thorough.</div>
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Being an Affiliate is not difficult you Just Need the Right Affiliate Marketing Training</div>
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Yes, that’s right folks being an affiliate isn’t at all difficult and with the hundreds of affiliate marketing training programs at your disposal anyone can learn to become an affiliate; anyone at all!</div>
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Affiliate</div>
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Whether you pay for your affiliate training or get it for free, the training basically includes the following steps:</div>
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1. Learning How to Join an Affiliate Program</div>
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No matter which niche you go for, joining an affiliate program just involves you firstly picking an affiliate company and then signing up as an affiliate with that particular company. Some programs let you become an affiliate for free while others ask a small price for it. However, no matter how you join an affiliate program you do get your commissions.</div>
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2. Learning How to Choose the Right Product Choosing the right product is very important for an affiliate, the product you choose shouldn’t belong to a very big or small niche as then it becomes difficult to promote such a product. Always be sure to choose a practical and useful product, which customers actually want to purchase.</div>
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3. Learning How to Promote Your Product After you’re done with product selection you have to know how to promote your affiliate product correctly in order to collect big affiliate commissions. You should promote your product on your website or blog in a prominent way in order to attract your target audience.</div>
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4. Learning How to Get Traffic to Your Offer or Website Just advertising your offer/product is not enough, you also have to get traffic to your blog or website. You can target traffic to your offer by using both onsite and offsite SEO techniques, such as Meta tagging, back linking and inserting the right keywords in your content.</div>
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So, you see, becoming an affiliate marketer really isn’t that difficult, now it’s up to you to decide which affiliate marketing training you want to go for!</div>
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Source : <a href="http://www.theaffiliatehound.com/">http://www.theaffiliatehound.com</a></div>
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Business Model Acthttp://www.blogger.com/profile/07312858609052151986noreply@blogger.com0tag:blogger.com,1999:blog-7893122411405454347.post-77815723589358144602014-03-10T16:22:00.002-07:002014-03-10T16:22:40.438-07:00Aprender Cómo y Con Qué Ganar Dinero… de Verdad!<div dir="ltr" style="text-align: left;" trbidi="on">
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<a href="http://hoyquieroaprender.com/wp-content/uploads/2011/09/holding_money-e1316951079218-246x300.jpg" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://hoyquieroaprender.com/wp-content/uploads/2011/09/holding_money-e1316951079218-246x300.jpg" /></a></div>
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<span style="font-family: Verdana, sans-serif;">Existen muchas opciones para Ganar Dinero, pero muy pocas te permiten Ganar lo suficiente como para poder disfrutar de una Vida como la que siempre hemos soñado tener, y es precisamente a eso a lo que me refiero con… <a href="http://hoyquieroaprender.com/quiero-aprender-a-ganar-dinero-de-verdad/" style="color: #0088b3; text-decoration: none;" target="_blank" title="Ganar Dinero de Verdad">Ganar Dinero de Verdad</a><span style="text-decoration: underline;">!</span></span></div>
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<span style="font-family: Verdana, sans-serif;">Me refiero a Ganar el suficiente Dinero, no sólo para pagar los gastos, necesidades, e incluso pequeños caprichos o “lujos”, sino para poder Disfrutar más de la Vida, o dicho en otras palabras, disfrutar de lo que se conoce como <span class="kwl87594h64" id="kwl87594h64_1" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-align: left; text-decoration: underline;">Calidad de Vida</span>.</span></div>
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<span style="font-family: Verdana, sans-serif;">Porque vivir para Trabajar y no tener Tiempo paraDisfrutar de uno mismo, de sus aficiones, de sus ratos de ocio, pero sobre todo, de su familia y de sus amistades, es algo que, consciente o inconscientemente, nos hace sentir mal día tras día, y es uno de los principales motivos por los que muchas personas viven en estados de Estrés, <a href="http://tinyurl.com/cau7fjg" style="color: #0088b3; text-decoration: none;" target="_blank" title="Ansiedad">Ansiedad</a>, Tristeza, Malestar, e incluso <a href="http://tinyurl.com/d3cxplg" style="color: #0088b3; text-decoration: none;" target="_blank" title="Depresión">Depresión</a>.</span></div>
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<span style="font-family: Verdana, sans-serif;">Por lo tanto, si queremos evitar estas situaciones y tener una Vida más Agradable y Feliz, lo que tenemos que hacer es Aprender Cómo y Con Qué Ganar Dinero de Verdad! Es decir, <span class="kwl87594h64" id="kwl87594h64_2" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-align: left; text-decoration: underline;">Aprender a Ganar</span> lo bastante como para poder Disponer del Tiempoque queramos… y Disfrutar de ese Tiempo con todo aquello que nos aporte Felicidad.</span></div>
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<span style="font-family: Verdana, sans-serif;">Pues bien, la respuesta es… con tu <a href="http://tinyurl.com/bt69toy" style="color: #0088b3; text-decoration: none;" target="_blank" title="Mente">Mente</a>!!</span></div>
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<span style="font-family: Verdana, sans-serif;">No, <span class="kwl87594h64" id="kwl87594h64_6" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-align: left; text-decoration: underline;">no se</span> trata de aprender a desarrollar “poderes mentales“, sino de Adquirir la Mentalidad y Actitud correctas y necesarias.</span></div>
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<span style="font-family: Verdana, sans-serif;">Así es, porque de nada te servirá <span class="kwl87594h64" id="kwl87594h64_7" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-align: left; text-decoration: underline;">trabajar más</span> duro ni más horas, o incluso encontrar el “<span class="kwl87594h64" id="kwl87594h64_5" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-align: left; text-decoration: underline;">Negocio Perfecto</span>“, si no tienes la Mentalidad y Actitud que se deben tener para lograr el Éxito.</span></div>
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<span style="font-family: Verdana, sans-serif;">Probablemente no era ésta la respuesta que esperabas. Quizás esperabas encontrarte con una “Idea” o “Negocio Perfecto” para Ganar <span class="kwl87594h64" id="kwl87594h64_4" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-align: left; text-decoration: underline;">mucho Dinero</span>, pero tal y como acabo de decir, de nada te serviría que así fuera.</span></div>
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<span style="font-family: Verdana, sans-serif;">Si no tienes la Mentalidad y Actitud correctas y necesarias, por muy buen negocio que encuentres, crees o desarrolles… o por muchas ganas, ilusión o interés que le pongas… será imposible que consigas tener Éxito.</span></div>
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<span style="font-family: Verdana, sans-serif;">En cambio, esta respuesta sí que te puede servir. Porque este es, sin duda, el mayor de los ”Secretos” que todas, absolutamente TODAS las personas que han logrado el Éxito, en cualquier época, con cualquier edad, de cualquier sexo y en cualquier campo, han Conocido y Usado para alcanzar ese Éxito.</span></div>
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<span style="font-family: Verdana, sans-serif;">Y por el contrario, nadie, jamás, ha logrado el Éxito en un negocio o en cualquier otro propósito sin la Mentalidad y Actitud correctas.</span></div>
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<span style="font-family: Verdana, sans-serif;">Por lo tanto, si realmente quieres Ganar Dinero de Verdad no pierdas tu Tiempo buscando el “Negocio Perfecto”, ya sea en Internet o fuera, <a href="http://hoyquieroaprender.com/6-consejos-para-administrar-y-aprovechar-mejor-tu-tiemp/" style="color: #0088b3; text-decoration: none;" target="_blank" title="Aprovecha mejor tu Tiempo">Aprovecha mejor tu Tiempo</a>para aprender primero cómo adquirir una Mentalidad y Actitud Positivas,Emprendedoras y Triunfadoras.</span></div>
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<span style="font-family: Verdana, sans-serif;">Si aprendes a tener primero esta Mentalidad y desarrollas tu trabajo con esta Actituddespués, tienes el Éxito asegurado! Y, por lo tanto, podrás Ganar Dinero de Verdad!</span></div>
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<span style="font-family: Verdana, sans-serif;">Ahora bien, como sé que has empezado a leer este artículo con la idea de <em>Aprender Cómo y Con Qué</em> <em>Ganar Dinero de Verdad</em>, déjame decirte que en este blog encontrarás toda la información necesaria para conseguirlo, pues éste no es el único artículo en el que hablaré de ello, ya que esta es simplemente la base.</span></div>
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<span style="font-family: Verdana, sans-serif;">Es, como dije antes, lo más importante, pero es sólo eso, la base, ya que sólo con tener la<em>Mentalidad</em> y la <em>Actitud</em>, es obvio que no ganarás Dinero. Para ello, hay que hacer algo más. Y eso también lo encontrarás en este blog.</span></div>
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<span style="font-family: Verdana, sans-serif;">Así pues, por un lado, ampliaré la información sobre lo que aquí te digo para que puedas adquirir tanto la Mentalidad como la Actitud que necesitas, y así tengas Éxito en lo que hagas.</span></div>
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<span style="font-family: Verdana, sans-serif;">Por otro lado, encontrarás las mejores opciones que existen para <a href="http://hoyquieroaprender.com/quiero-aprender-a-ganar-dinero-de-verdad-2a-parte/" style="color: #0088b3; text-decoration: none;" target="_blank" title="Ganar Dinero de Verdad">Ganar Dinero de Verdad</a>, tanto en Internet, como en el “mundo físico”.</span></div>
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<span style="font-family: Verdana, sans-serif;">Y finalmente, encontrarás las mejores técnicas y estrategias, para que, usándolas en lasopciones anteriormente nombradas, y junto con la Mentalidad y Actitud correctas, puedas Ganar Dinero de Verdad.</span></div>
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<span style="font-family: Verdana, sans-serif;"><span class="kwl87594h64" id="kwl87594h64_8" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-align: left; text-decoration: underline;">Todas las</span> opciones funcionan, así como las técnicas y estrategias, pero tienes que tener muy claro que, si no tienes la base, ni las que encuentres en este blog, ni ningunaotra que encuentres o se te presente en cualquier otro lado, por muy buenas que sean, te servirán para conseguir lo que deseas.</span></div>
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<span style="font-family: Verdana, sans-serif;">Source : <a href="http://hoyquieroaprender.com/quiero-aprender-como-y-con-que-ganar-dinero-de-verdad/" target="_blank">http://hoyquieroaprender.com/quiero-aprender-como-y-con-que-ganar-dinero-de-verdad/</a></span></div>
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Business Model Acthttp://www.blogger.com/profile/07312858609052151986noreply@blogger.com0tag:blogger.com,1999:blog-7893122411405454347.post-57505075475786976412014-03-10T16:10:00.001-07:002014-03-10T16:10:23.674-07:00La verdad de cómo ganar dinero online<div dir="ltr" style="text-align: left;" trbidi="on">
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<a href="http://lauraribas.com/web-laura/wp-content/uploads/2011/10/ganardineroonline.jpg" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://lauraribas.com/web-laura/wp-content/uploads/2011/10/ganardineroonline.jpg" height="218" width="320" /></a></div>
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<span style="font-family: Verdana, sans-serif;">Nada de lo que intentes hacer para <span class="ol7716j3u56t" id="ol7716j3u56t_2" style="-webkit-font-smoothing: antialiased !important; border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline; text-rendering: optimizelegibility;">ganar dinero online</span> será “fácil”. Si fuera fácil, cualquiera con un negocio online estaría nadando en billetes de 500 euros.</span></div>
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<span style="font-family: Verdana, sans-serif;">Aunque por otro lado es una ventaja que tome tanta dedicación y duro trabajo conseguirlo, ya que esto hace que la mayoría de la gente no lo intenta suficientemente, dejando espacio a las personas comprometidas ¿como tú? para que construyan algo significativo en internet.</span></div>
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<span style="font-family: Verdana, sans-serif;">Para ganarte la vida con tu blog, no tienes que ser un licenciado en económicas. Es mucho más importante que te centres en los problemas, necesidades y deseos de tus lectores a través de tu contenido.</span></div>
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<span style="font-family: Verdana, sans-serif;">El tema de tu blog no importa mientras exista una necesidad real y haya personas que estén dispuestas a pagarte por solucionar sus necesidades.</span></div>
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<span style="-webkit-font-smoothing: antialiased !important; color: teal; text-rendering: optimizelegibility;"><span style="font-family: Verdana, sans-serif;">Existen muchas maneras de hacer dinero <em style="-webkit-font-smoothing: antialiased !important; text-rendering: optimizelegibility;">blogeando</em></span></span></h2>
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<span style="font-family: Verdana, sans-serif;">El problema es que <strong style="-webkit-font-smoothing: antialiased !important; text-rendering: optimizelegibility;">algunas son dañinas y pueden perjudicar tu marca</strong>.</span></div>
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<span style="font-family: Verdana, sans-serif;">Este sería el caso de <span class="ol7716j3u56t" id="ol7716j3u56t_7" style="-webkit-font-smoothing: antialiased !important; border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline; text-rendering: optimizelegibility;">vender links</span>. Esta práctica está en contra de la política de Google, quien puede llegar a penalizarte y hacer desaparecer tu web de su ranking.</span></div>
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<span style="font-family: Verdana, sans-serif;">Luego está adsenses. La paradoja de adsense es que te pagan por mandar tus visitas a otra parte… Además, necesitas tener mucho tráfico enseguida para ganar dinero.</span></div>
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<span style="font-family: Verdana, sans-serif;">El problema está en que cuando empiezas a hacer <span class="ol7716j3u56t" id="ol7716j3u56t_5" style="-webkit-font-smoothing: antialiased !important; border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline; text-rendering: optimizelegibility;">mucho dinero</span> con adsence, se vuelve adictivo y empiezas a pensar “<em style="-webkit-font-smoothing: antialiased !important; text-rendering: optimizelegibility;">bueno, si hago este pequeño cambio podré conseguir más</em> ”, así que empiezas a empujar tu contenido y haces de tus anuncios una prioridad. El resultado es que tu blog se convierte en un anuncio gigante, como si de un <span class="ol7716j3u56t" id="ol7716j3u56t_6" style="-webkit-font-smoothing: antialiased !important; border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline; text-rendering: optimizelegibility;">centro comercial</span> se tratara. Con el consecuente desprestigio de tu marca.</span></div>
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<span style="-webkit-font-smoothing: antialiased !important; color: teal; text-rendering: optimizelegibility;"><span style="font-family: Verdana, sans-serif;">El verdadero secreto</span></span></h2>
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<span style="font-family: Verdana, sans-serif;">El verdadero secreto para <span class="ol7716j3u56t" id="ol7716j3u56t_4" style="-webkit-font-smoothing: antialiased !important; border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline; text-rendering: optimizelegibility;">hacer dinero</span> con tu blog es conocer los problemas de tu audiencia y solucionarlos. Y aunque esta fórmula te parecerá de sentido común, te diré que el sentido común anda un poco escaso.</span></div>
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<span style="font-family: Verdana, sans-serif;">Lo que acostumbra a pasar es que la gente dice “<em style="-webkit-font-smoothing: antialiased !important; text-rendering: optimizelegibility;">quiero escribir un blog sobre este tema</em>” e intenta conseguir una audiencia en lugar de construir un blog alrededor de una audiencia concreta, sus necesidades, sus motivaciones y objetivos. (existen algunas excepciones pero son rarezas que triunfan gracias a la singularidad del blog o autor).</span></div>
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<span style="-webkit-font-smoothing: antialiased !important; color: teal; text-rendering: optimizelegibility;"><span style="font-family: Verdana, sans-serif;">Pero dime ¿Cómo lo hago?</span></span></h2>
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<strong style="-webkit-font-smoothing: antialiased !important; text-rendering: optimizelegibility;"><span style="font-family: Verdana, sans-serif;">1.- Freelancing</span></strong></div>
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<span style="font-family: Verdana, sans-serif;">O lo que es lo mismo, vender tus servicios por horas o proyectos. Es la manera más fácil e inmediata para empezar a ganar dinero desde tu blog.</span></div>
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<span style="font-family: Verdana, sans-serif;">Existen agencias virtuales donde puedes anunciar tus servicios (a parte de tu propia web). Un ejemplo es <a href="http://es.elance.com/" style="-webkit-font-smoothing: antialiased !important; -webkit-transition: all 0.2s ease-in-out; color: #1e7d78; text-decoration: none; text-rendering: optimizelegibility; transition: all 0.2s ease-in-out;" target="_blank" title="Elance"><span style="-webkit-font-smoothing: antialiased !important; color: teal; text-rendering: optimizelegibility;">Elance</span></a> donde puedes encontrar desde servicios administrativos, diseño, <span class="ol7716j3u56t" id="ol7716j3u56t_3" style="-webkit-font-smoothing: antialiased !important; border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline; text-rendering: optimizelegibility;">marketing online</span>, product manager, coppy, etc. por nombrar algunos.</span></div>
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<span style="font-family: Verdana, sans-serif;">Aunque las <span class="ol7716j3u56t" id="ol7716j3u56t_8" style="-webkit-font-smoothing: antialiased !important; border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline; text-rendering: optimizelegibility;">mejores oportunidades</span> son aquellas propuestas que vienen a ti o a través de tu red de contactos. De ahí la importancia de construir una <a href="http://lauraribas.com/web-laura/por-que-te-interesa-y-mucho-el-personal-branding" style="-webkit-font-smoothing: antialiased !important; -webkit-transition: all 0.2s ease-in-out; color: #1e7d78; text-decoration: none; text-rendering: optimizelegibility; transition: all 0.2s ease-in-out;" title="Personal Branding"><span style="-webkit-font-smoothing: antialiased !important; color: teal; text-rendering: optimizelegibility;">reputación positiva</span></a> en tu nicho. Tu blog puede ayudarte a conseguir esta reputación, esta visibilidad, credibilidad y autoridad.</span></div>
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<span style="font-family: Verdana, sans-serif;">¿Cuánto puedes ganar? Depende de la autoridad que hayas construido a tu alrededor. Cuanto más prestigio y autoridad, mayores serán tus honorarios.</span></div>
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<span style="font-family: Verdana, sans-serif;">La ventaja de esta modalidad es que no necesitas tener una audiencia muy grande. Simplemente debes procurar tener contenido excepcional y una red de contactos que te aporte una sólida reputación y buenos testimonios.</span></div>
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<strong style="-webkit-font-smoothing: antialiased !important; text-rendering: optimizelegibility;"><span style="font-family: Verdana, sans-serif;">2.- Coaching/Consultoría</span></strong></div>
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<span style="font-family: Verdana, sans-serif;">Sería el siguiente paso a freelancing. Se trata de asesorar a la gente. Puede llegar a ser muy lucrativo ya que establece una relación con el cliente a largo plazo y periódico.</span></div>
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<span style="font-family: Verdana, sans-serif;">Si ofreces servicios freelance, te recomiendo que añadas el servicio de asesoría o consulting también. Conseguirás diferenciarte y mostrarte como un experto en tu sector. Al posicionarte como consultor puedes subir tus precios mucho más que si te limitas a servicios freelance.</span></div>
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<span style="font-family: Verdana, sans-serif;">Aunque para una mayor efectividad, debes demostrar tu experiencia con casos de estudio, testimonios y demás. Lo que se entiende como social proof (el usuario piensa que si otros están contentos con tu servicio, es una garantía de que él también lo esté).</span></div>
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<strong style="-webkit-font-smoothing: antialiased !important; text-rendering: optimizelegibility;"><span style="font-family: Verdana, sans-serif;">3.- Trainings/workshops/conferencias</span></strong></div>
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<span style="font-family: Verdana, sans-serif;">A través de tu contenido y network puedes conseguir charlas, conferencias y workshops.</span></div>
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<span style="font-family: Verdana, sans-serif;">Puede ser muy rentable incluso si no te pagan por la conferencia. ¿Cómo? Puedes hablar gratis para promocionarte.</span></div>
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<span style="font-family: Verdana, sans-serif;">Sólo en una sola charla puedes conseguir un volumen muy grandes de suscriptores, los cuales tienen muchas posibilidades de comprar tus productos y servicios ya que ya han experimentado tu conocimiento. Con la charlas y conferencias construyes una conexión con el cliente potencial.</span></div>
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<span style="font-family: Verdana, sans-serif;">No tienes por qué hacer las charlas presenciales. Puedes hacer <a href="http://lauraribas.com/web-laura/que-es-un-webinar-y-como-utilizarlo-para-vender-productos-a-tus-seguidores" style="-webkit-font-smoothing: antialiased !important; -webkit-transition: all 0.2s ease-in-out; color: #1e7d78; text-decoration: none; text-rendering: optimizelegibility; transition: all 0.2s ease-in-out;" title="Cómo hacer un webinar"><span style="-webkit-font-smoothing: antialiased !important; color: teal; text-rendering: optimizelegibility;">webinars</span></a> y teleconferencias.</span></div>
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<span style="font-family: Verdana, sans-serif;">O puedes llevarlo al siguiente nivel y hacer workshops presenciales o clases online.</span></div>
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<span style="font-family: Verdana, sans-serif;">Incluso en una <a href="http://lauraribas.com/web-laura/que-es-un-webinar-y-como-utilizarlo-para-vender-productos-a-tus-seguidores" style="-webkit-font-smoothing: antialiased !important; -webkit-transition: all 0.2s ease-in-out; color: #1e7d78; text-decoration: none; text-rendering: optimizelegibility; transition: all 0.2s ease-in-out;" title="Cómo hacer un webinar"><span style="-webkit-font-smoothing: antialiased !important; color: teal; text-rendering: optimizelegibility;">webinar</span></a> gratis puedes generar ventas haciendo una promoción especial. (link a la meva webinar).</span></div>
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<span style="font-family: Verdana, sans-serif;">Algunos de los proveedores para webinars son <a href="http://www.gotomeeting.com/fec/webinar" style="-webkit-font-smoothing: antialiased !important; -webkit-transition: all 0.2s ease-in-out; color: #1e7d78; text-decoration: none; text-rendering: optimizelegibility; transition: all 0.2s ease-in-out;" target="_blank" title="GoToWebinar"><span style="-webkit-font-smoothing: antialiased !important; color: teal; text-rendering: optimizelegibility;">GoToWebinar</span></a> (un clásico, muy buenos resultados pero caro para empezar) o <a href="http://anymeeting.com/" style="-webkit-font-smoothing: antialiased !important; -webkit-transition: all 0.2s ease-in-out; color: #1e7d78; text-decoration: none; text-rendering: optimizelegibility; transition: all 0.2s ease-in-out;" target="_blank" title="AnyMeeting"><span style="-webkit-font-smoothing: antialiased !important; color: teal; text-rendering: optimizelegibility;">AnyMeeting</span></a>. Para teleconferencias tienes <a href="http://www.freeconferencecall.com/" style="-webkit-font-smoothing: antialiased !important; -webkit-transition: all 0.2s ease-in-out; color: #1e7d78; text-decoration: none; text-rendering: optimizelegibility; transition: all 0.2s ease-in-out;" target="_blank" title="Free Conference Call"><span style="-webkit-font-smoothing: antialiased !important; color: teal; text-rendering: optimizelegibility;">Free Conference Call</span></a> (gratis, muy popular, pero con problemas de calidad de sonido) o <a href="http://instantteleseminar.com/" style="-webkit-font-smoothing: antialiased !important; -webkit-transition: all 0.2s ease-in-out; color: #1e7d78; text-decoration: none; text-rendering: optimizelegibility; transition: all 0.2s ease-in-out;" target="_blank" title="Instant Teleseminar"><span style="-webkit-font-smoothing: antialiased !important; color: teal; text-rendering: optimizelegibility;">Instant Teleseminar</span></a> (de pago pero muy eficaz)</span></div>
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<strong style="-webkit-font-smoothing: antialiased !important; text-rendering: optimizelegibility;"><span style="font-family: Verdana, sans-serif;">4.- Infoproductos</span></strong></div>
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<span style="font-family: Verdana, sans-serif;">Una fantástica manera de conseguir “ingresos pasivos” y escalables. Lo pongo entre comillas porque no es tan pasivo como parece. Tienes que seguir promoviendo tu contenido y tu marca.Pero es una buena manera de crear un sistema que te permita seguir ingresando dinero aunque estés enfermo o de vacaciones (problema nº1 de los autónomos: cuando dejan de trabajar, dejan de ingresar).</span></div>
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<span style="font-family: Verdana, sans-serif;">Los infoproductos son una fuente de ingresos escalable porque puedes vender a más personas de las que podrías tratar en una hora de trabajo freelance.</span></div>
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<span style="font-family: Verdana, sans-serif;">Estamos hablando, por ejemplo, de ebooks. Pero puedes aprovechar también webinars y convertirlas en videos o audios para venderlos como cursos.</span></div>
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<span style="font-family: Verdana, sans-serif;">Sin embargo, no debe uno centrarse exclusivamente en la venta. La atención al cliente es fundamental para generar una red de gente satisfecha y conseguir testimonios y referencias.</span></div>
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<strong style="-webkit-font-smoothing: antialiased !important; text-rendering: optimizelegibility;"><span style="font-family: Verdana, sans-serif;">5.- Continuidad</span></strong></div>
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<span style="font-family: Verdana, sans-serif;">Las memebership sites o webs de las que eres miembro. Una de las modalidades que más me gusta.</span></div>
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<span style="font-family: Verdana, sans-serif;">Con una cuota mensual accedes a información o formación privilegiada. Puedes diseñar un membership site <em style="-webkit-font-smoothing: antialiased !important; text-rendering: optimizelegibility;">deluxe </em>donde el precio es muy elevado pero donde las plazas son limitadas (200€/mes 30 personas sólo) o puedes hacer la opción <em style="-webkit-font-smoothing: antialiased !important; text-rendering: optimizelegibility;">low cost</em> (20€/mes para tantas personas como quieran apuntarse).</span></div>
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<span style="font-family: Verdana, sans-serif;">Es una modalidad muy escalable ya que, puedes empezar con 10 personas. Si éstas no cancelan sus suscripciones, aumentas tus socios mes tras mes. Y todo esto, aprovechando el mismo material.</span></div>
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<span style="color: #444444; font-family: Verdana, sans-serif;"><span style="background-color: #e4e4e4; font-size: 15px; line-height: 22px;">Source : <a href="http://www.lauraribas.com/como-ganar-dinero-online/" target="_blank">http://www.lauraribas.com/como-ganar-dinero-online/</a></span></span></div>
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Business Model Acthttp://www.blogger.com/profile/07312858609052151986noreply@blogger.com1tag:blogger.com,1999:blog-7893122411405454347.post-81619476345727883802014-03-10T16:01:00.003-07:002014-03-10T16:01:53.852-07:007 astuces pour créer un business solide sur internet<div dir="ltr" style="text-align: left;" trbidi="on">
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<a href="http://www.tonwebmarketing.fr/webmarketing/7-astuces-pour-creer-un-business-solide-sur-internet/attachment/e-mail-symbol/" rel="attachment wp-att-849" style="background-image: none; border: 0px; clear: left; color: #336699; float: left; margin-bottom: 1em; margin-right: 1em; margin-top: 0px; outline: 0px; padding: 0px; text-decoration: none; vertical-align: baseline;"><img alt="Business Internet" class="aligncenter size-full wp-image-849" height="351" src="http://www.tonwebmarketing.fr/wp-content/uploads/2011/02/business-internet.jpg" style="background-image: none; border: none; display: block; margin: 0px auto 10px; outline: 0px; padding: 0px; vertical-align: baseline;" title="Business Internet" width="500" /></a></div>
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<span style="font-family: Verdana, sans-serif;">La création d’un <span class="ve75hq7kb6c" id="ve75hq7kb6c_5" style="background-image: none; border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; outline: 0px; padding: 0px; text-decoration: underline; vertical-align: baseline;">site internet</span> à elle seule, ne suffira pas à en faire une entreprise. Pour que ce / ces sites deviennent réellement rentable, indépendants, et automatique, <strong style="background-image: none; border: 0px; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;">vous devez en faire un « business</strong>« . C’est à dire une vraie entreprise, avec des dépenses, du chiffre d’affaire, du cashflow, et une rentabilité assurée!</span></div>
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<span style="font-family: Verdana, sans-serif;">Par exemple, si votre site internet est bien référencé sur Google, si demain Google ferme ses portes, que va-t-il se passer avec votre site? Plus de visites, plus de <span class="ve75hq7kb6c" id="ve75hq7kb6c_6" style="background-image: none; border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; outline: 0px; padding: 0px; text-decoration: underline; vertical-align: baseline;">revenus Adsense</span>, plus de ventes … bref, n’importe quel<strong style="background-image: none; border: 0px; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;">business</strong> solide, ne peut pas se baser « seulement » sur quelques tactiques. Une stratégie sur le cour, moyen, et long terme, sont nécessaires, pour <strong style="background-image: none; border: 0px; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;">créer un <em style="background-image: none; border: 0px; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;">business</em> solide <span class="ve75hq7kb6c" id="ve75hq7kb6c_3" style="background-image: none; border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; font-weight: normal; list-style: none; margin: 0px; outline: 0px; padding: 0px; text-decoration: underline; vertical-align: baseline;">sur internet</span></strong>. Cela, passe par 7 étapes indispensables/</span></div>
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<span style="font-family: Verdana, sans-serif;">Les 7 étapes pour créer un <span style="background-image: none; border: 0px; margin: 0px; outline: 0px; padding: 0px; text-decoration: underline; vertical-align: baseline;">business</span> rentable sur internet :</span></h2>
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<strong style="background-image: none; border: 0px; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;"><span style="font-family: Verdana, sans-serif;">1 – Créez votre base de donnée</span></strong></div>
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<span style="font-family: Verdana, sans-serif;">Toutes les entreprises, sans exception, possède une base de donnée personnelle, de leurs clients, et prospects. Un client déjà acquis, à de très bonne chance d’acheter de nouveau. De plus, pour votre business, vous ne dépendez plus de Google, vous ne dépendez plus de Ebay, vous avez votre base de client, et tout ce que vous avez à faire, est de la tenir à jour, et la renouveler. Si votre <a href="http://www.tonwebmarketing.fr/divers-techniques-marketing/l%E2%80%99importance-d%E2%80%99une-liste-de-prospects-pour-les-marchands-en-ligne/" style="background-image: none; border: 0px; color: #336699; margin: 0px; outline: 0px; padding: 0px; text-decoration: none; vertical-align: baseline;" title="liste de prospects">liste de prospects</a> atteint de 10 000 à 15 000 personnes, en faisant bien votre travail et en vendant des produits de qualité, vous pouvez en théorie en vivre. (Cela dépend bien sur des niches). Les grosses multinationales, possèdent des <span class="ve75hq7kb6c" id="ve75hq7kb6c_1" style="background-image: none; border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; outline: 0px; padding: 0px; text-decoration: underline; vertical-align: baseline;">bases de données</span> de plusieurs millions de prospects. <a href="http://www.tonwebmarketing.fr/monetisation/monetiser-site-web-liste-newsletter/" style="background-image: none; border: 0px; color: #336699; margin: 0px; outline: 0px; padding: 0px; text-decoration: none; vertical-align: baseline;" title="La première chose à faire pour monétiser votre site">Créer une base de données, est la première chose à faire pour rentabiliser votre site</a>.</span></div>
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<strong style="background-image: none; border: 0px; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;"><span style="font-family: Verdana, sans-serif;">2 – Devenez l’un des pionniers de votre <a href="http://www.tonwebmarketing.fr/webmarketing/definir-strategie-de-niche-commerciale/" style="background-image: none; border: 0px; color: #336699; margin: 0px; outline: 0px; padding: 0px; text-decoration: none; vertical-align: baseline;" title="niche">niche</a></span></strong></div>
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<span style="font-family: Verdana, sans-serif;">Lorsque l’on me parle d’annonces de cinéma, je pense tout de suite à allociné. Lorsque quelqu’un parle de votre thème, les gens doivent penser à vous en premier, au pire des cas en deuxième. Vous devez être présent, et apparaître comme un expert dans votre domaine. Cela peut passer par la création d’une communauté, le <span class="ve75hq7kb6c" id="ve75hq7kb6c_8" style="background-image: none; border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; outline: 0px; padding: 0px; text-decoration: underline; vertical-align: baseline;">buzz marketing</span>, la publicité … bref, devenir une référence, est un passage obligé <span class="ve75hq7kb6c" id="ve75hq7kb6c_4" style="background-image: none; border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; outline: 0px; padding: 0px; text-decoration: underline; vertical-align: baseline;">pour faire</span>de votre business, un modèle économique solide. Peu importe si votre niche est réduite, cela doit être vous le meilleur du secteur.</span></div>
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<strong style="background-image: none; border: 0px; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;"><span style="font-family: Verdana, sans-serif;">3 – Soignez votre image</span></strong></div>
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<span style="font-family: Verdana, sans-serif;">Pour être une référence, votre site et votre image doivent être très professionnels. Cela signifie un design au top (C’est devenu très important de nos jours), attention, au top ne veut pas dire superflu (Facebook est très simple, mais très propre). Cela signifie également du contenu de qualité, et surtout, du contenu vérifié. La santé de votre business, dépend de votre e-réputation.</span></div>
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<strong style="background-image: none; border: 0px; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;"><span style="font-family: Verdana, sans-serif;">4 – Adoptez une <span class="ve75hq7kb6c" id="ve75hq7kb6c_7" style="background-image: none; border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; font-weight: normal; list-style: none; margin: 0px; outline: 0px; padding: 0px; text-decoration: underline; vertical-align: baseline;">stratégie marketing</span> multiple</span></strong></div>
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<span style="font-family: Verdana, sans-serif;">Cela veut dire, que lors de l’élaboration de votre stratégie pour votre <span class="ve75hq7kb6c" id="ve75hq7kb6c_2" style="background-image: none; border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; outline: 0px; padding: 0px; text-decoration: underline; vertical-align: baseline;">business sur internet</span>, ne vous contentez pas de vous faire connaître par un seul moyen uniquement. Le référencement est une très bonne tactique, cependant, vous pouvez le perdre du jour au lendemain. Les partenariats également, mais que faire si vos partenaires disparaissent du marché?<br />Générez du trafic de plusieurs façon, de telle manière que quoi qu’il arrive, votre flux de visiteurs restera constant. Ces sources sont par exemple, le référencement naturel, la publicité sur internet, la publicité offline, les partenariats, le développement de votre popularité, les stratégies médias, etc. Toutes les entrées possibles sont bonnes, tant qu’elles restent rentables. Et au fil du temps, vous aurez « <strong style="background-image: none; border: 0px; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;">Crée une marque</strong>« . Par exemple, si demain je veux acheter un truc d’occasion ou pas cher, je sais que je vais le faire sur ebay. Pareil si je veux vendre des vieux vêtements.</span></div>
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<strong style="background-image: none; border: 0px; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;"><span style="font-family: Verdana, sans-serif;">5 – Créez une offre irrésistible</span></strong></div>
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<span style="font-family: Verdana, sans-serif;">Une offre irrésistible, est un principe bien connu du marketing. Créez votre propre produit, votre propre offre, ciblez vos clients, et créez une offre qu’ils ne pourront pas refuser. Vos clients doivent se battre pour acheter votre service! Si vous vendez des produits d’information, prouvez votre expertise. Si vous vendez des logiciels, offrez une période d’essai. Si vous vendez des accès, créez une très grande et unique valeur ajoutée. Et bien sur, une garantie satisfait ou remboursé! Avoir une offre irrésistible, fait parti des éléments principaux de la construction d’un business.</span></div>
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<strong style="background-image: none; border: 0px; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;"><span style="font-family: Verdana, sans-serif;">6 – Optimisez votre temps et votre argent</span></strong></div>
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<span style="font-family: Verdana, sans-serif;"><a href="http://www.tonwebmarketing.fr/divers-techniques-marketing/comment-eviter-de-perdre-son-temps-sur-internet/" style="background-image: none; border: 0px; color: #336699; margin: 0px; outline: 0px; padding: 0px; text-decoration: none; vertical-align: baseline;" title="Comment éviter de perdre son temps sur internet">Tout ce qui peut vous faire gagner du temps</a>, à vous et votre business, mettez le en place. Processus de vente, une faq préconçue avant l’envoi d’emails, la livraison du produit, etc. Le temps est ce que vous aurez de plus précieux pendant l’exploitation de votre business. Réduisez également les coûts au minimum, par exemple si vous avez plusieurs abonnements d’hébergement, louez un serveur dédié. Ces deux ressources, vous seront indispensables, et chaque économie, peut faire la différence. Faîtes en sorte que votre business travaille pour vous, et non l’inverse.</span></div>
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<strong style="background-image: none; border: 0px; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;"><span style="font-family: Verdana, sans-serif;">7 – Restez fixé sur votre mission</span></strong></div>
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<span style="font-family: Verdana, sans-serif;">La création de votre business, doit être accompagnée de votre mission. Si votre mission est suffisamment intéressante, le chemin pour l’accomplir ne sera jamais terminé. Votre business doit avant tout faire de l’argent, mais toujours en suivant votre mission de départ, la satisfaction de vos clients doit être votre priorité, et vous devez apporter une vraie valeur ajoutée.</span></div>
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<span style="font-family: Verdana, sans-serif;">A ce stade, en suivant ces différents points, votre business sur internet devrait avoir pour objectif finaux :</span></h3>
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<span style="font-family: Verdana, sans-serif;">- Vous permettre de <a href="http://www.tonwebmarketing.fr/divers-techniques-marketing/7-raisons-pour-ne-pas-emmener-votre-pc-portable-en-vacances/" style="background-image: none; border: 0px; color: #336699; margin: 0px; outline: 0px; padding: 0px; text-decoration: none; vertical-align: baseline;" title="prendre des vacances">prendre des vacances</a>, et à votre retour le business sera toujours la, et toujours en croissance.<br />- Indépendamment de ce qui se passe sur le marché, vos ventes devraient continuer. Que Google ou Ebay ferme ses portes, aucun problèmes, vous avez d’autres canaux d’entrée, votre base de donnée…Votre business, ne dépend plus d’une seule entité.<br />- Des clients fidèles, et satisfaits.<br />- Un business qui crée des emplois, et génère beaucoup plus que 1000 euros par mois. Car en étant la référence de votre domaine, 1000 euros par mois sera facilement atteint.<br />- Une vie saine, et assez d’argent pour vous gâter, ainsi que votre famille!</span></div>
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<span style="font-family: Verdana, sans-serif;">Un business qui a réellement un interêt pour vous, est un business qui vous permet tout cela, tout en aidant vos clients à résoudre leur problèmes.</span></h3>
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<span style="font-family: Verdana, sans-serif;">Beaucoup de gens (c’était mon cas il y a quelques années), pensent qu’un suffit de créer un site internet, le référencer, obtenir un certain nombre de visites, mettre une régie publicitaire en place, et le tour est joué! En fait, le truc c’est qu’il s’agit de voir un site internet, ou un business en ligne, tout comme une boîte off-line. Le considérer comme un vrai business, et non un simple site. Et adopter, pourquoi pas, et entre autre, les mêmes stratégies marketing. Votre site, est un vrai business. Pensez, et agissez en entrepreneur.</span></div>
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<i><span style="font-family: Verdana, sans-serif;">Source:<a href="http://www.tonwebmarketing.fr/webmarketing/7-astuces-pour-creer-un-business-solide-sur-internet" target="_blank">http://www.tonwebmarketing.fr/webmarketing/7-astuces-pour-creer-un-business-solide-sur-internet</a></span></i></div>
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Business Model Acthttp://www.blogger.com/profile/07312858609052151986noreply@blogger.com0tag:blogger.com,1999:blog-7893122411405454347.post-36705130495784075472014-03-10T15:40:00.002-07:002014-03-10T15:40:21.861-07:00How to Start a Business with No Money<div dir="ltr" style="text-align: left;" trbidi="on">
<iframe width="480" height="385" src="//www.youtube.com/embed/3b848KZNpIM" frameborder="0" allowfullscreen></iframe>
<br /></div>Business Model Acthttp://www.blogger.com/profile/07312858609052151986noreply@blogger.com0tag:blogger.com,1999:blog-7893122411405454347.post-70213447122134012332014-03-10T15:38:00.000-07:002014-03-10T15:38:26.667-07:00How To Start A Business - 3 SECRET Tips On Starting An Online Business<div dir="ltr" style="text-align: left;" trbidi="on">
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<br /></div>Business Model Acthttp://www.blogger.com/profile/07312858609052151986noreply@blogger.com0tag:blogger.com,1999:blog-7893122411405454347.post-25315541471149331022014-03-10T15:18:00.000-07:002014-03-10T15:18:18.822-07:00How to Start an Online Business for $100<div dir="ltr" style="text-align: left;" trbidi="on">
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<span style="font-family: Verdana, sans-serif;">Today's economy isn't doing anyone any favors, and if you're one of the unfortunate folks to have been served a layoff notice, you might be facing a long haul when it comes to searching for another job. Is now the right moment to put your long-lingering <span class="pdq75squg" id="pdq75squg_5" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; box-sizing: border-box; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">business idea</span> into practice? While times may be tight for many larger enterprises, in many cases<a href="http://www.pcworld.com/businesscenter/article/153078/how_small_businesses_can_win_in_the_tight_economy.html" style="box-sizing: border-box; color: #25a7d7; text-decoration: none;">smaller, more-nimble companies are better able to withstand market uncertainty</a> and weather downturns.</span></div>
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<span style="font-family: Verdana, sans-serif;">The best way to stick it to The Man? Start working for yourself by founding <span class="pdq75squg" id="pdq75squg_1" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; box-sizing: border-box; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">your own company</span>. Working for yourself has some serious and obvious advantages over job hunting. Not only do you determine your own hours and decide where you set up your office, but you keep all the profits too.</span></div>
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<span style="font-family: Verdana, sans-serif;">Starting your own business doesn't have to mean spending thousands of dollars on setup costs before you ever open your doors. <a href="http://www.pcworld.com/businesscenter/article/152068/seven_essential_ways_to_cut_your_tech_costs.html" style="box-sizing: border-box; color: #25a7d7; text-decoration: none;">Don't get suckered into spending loads of money on services</a> that you don't need or that have far cheaper alternatives. Seriously: With $100, you can obtain everything you require to start just about any business online, with only minimal need to get up from your desk. Here's how to do it.</span></div>
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<span style="font-family: Verdana, sans-serif;">Find an Affordable Web Host</span></h3>
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<span style="font-family: Verdana, sans-serif;">The Web site for your <span class="pdq75squg" id="pdq75squg_6" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; box-sizing: border-box; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">new business</span> has to reside somewhere. How do you pick a <span class="pdq75squg" id="pdq75squg_2" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; box-sizing: border-box; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">Web host</span> that won't leave you high and dry?</span></div>
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<span style="font-family: Verdana, sans-serif;">Most <span class="pdq75squg" id="pdq75squg_7" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; box-sizing: border-box; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">hosting plans</span> for small companies offer similar features: basically unlimited storage space, support for common databases and publishing systems, and anywhere from a few gigabytes to 2 terabytes of data transfer per month. Expect to pay between $5 and $15 a month for the service, with a one- or two-year up-front contract.</span></div>
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<figure class="image left small" style="background-color: white; box-sizing: border-box; color: #222222; float: left; font-size: 15px; line-height: 21px; margin: 0px 10px 5px 0px; max-width: 140px; overflow: hidden;"><a class="zoomLink" href="http://images.pcworld.com/howto/graphics/153311-wordpress_original.jpg" style="background-image: url(http://csmb.staticworld.net/images/clicktozoom.gif); background-position: 0% 0%; background-repeat: no-repeat no-repeat; box-sizing: border-box; color: #25a7d7; display: block; height: auto; padding-top: 12px; text-decoration: none;" target="_blank" title=""><img alt="" src="http://images.pcworld.com/howto/graphics/153311-wordpress_original.jpg" style="border: 0px; box-sizing: border-box; float: left; height: auto; max-width: 100%; vertical-align: middle; width: auto;" /></a></figure><span style="font-family: Verdana, sans-serif;"><span style="background-color: white; color: #222222; font-size: 15px; line-height: 21px;">How to pick one from the dozens out there? Look for reviews from recent users, with a particular focus on how quickly the host resolves problems and how often the service goes down. If you expect sudden, big influxes of traffic due to promotions or </span><a href="http://www.digg.com/" style="background-color: white; box-sizing: border-box; color: #25a7d7; font-size: 15px; line-height: 21px; text-decoration: none;">Digg</a><span style="background-color: white; color: #222222; font-size: 15px; line-height: 21px;">-like flooding, you'll want to ensure that the host can handle it. Ask about these issues if the company doesn't have written policies.</span></span><br />
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<span style="font-family: Verdana, sans-serif;">If your business is blog-centric, you can get started for free with a hosted service such as one from <a href="http://wordpress.com/" style="box-sizing: border-box; color: #25a7d7; text-decoration: none;">WordPress</a>. You can always move to your own Web host later when you outgrow it or are ready for more.</span></div>
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<span style="font-family: Verdana, sans-serif;">Get Logos and Design Work</span></h3>
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<span style="font-family: Verdana, sans-serif;">Numerous Web sites, such as <a href="http://www.logoease.com/" style="box-sizing: border-box; color: #25a7d7; text-decoration: none;">Logo Ease</a> and <a href="http://www.logomaker.com/" style="box-sizing: border-box; color: #25a7d7; text-decoration: none;">LogoMaker</a>, will design a free logo for you based on options you set via a Web interface. The quality varies, but generally you can get the logo for free for online use. The services <span class="pdq75squg" id="pdq75squg_8" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; box-sizing: border-box; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">make money</span> if you want to download the logo in EPS format, which is more suitable for printing on T-shirts and coffee mugs. A Web search for "free logo" will turn up dozens of additional alternatives.</span></div>
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<span style="font-family: Verdana, sans-serif;">Another, possibly better, approach is to seek out an independent designer to work on your logo. If you don't need anything fancy, you can <span class="pdq75squg" id="pdq75squg_3" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; box-sizing: border-box; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">find someone</span> to do the job for $50 or less through a simple <a href="http://www.craigslist.org/" style="box-sizing: border-box; color: #25a7d7; text-decoration: none;">Craigslist</a> ad. The advantage is that you get to work with a live person (with genuine artistic skills) to create something unique for you rather than a cold, computer-generated logo.</span></div>
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<span style="font-family: Verdana, sans-serif;">As for Web design, you're unlikely to encounter someone who can create an original site for you for a fee within our $100 budget range. If you can't afford a real designer from the start, begin with a simple layout and customize it as you go--but try to avoid making incremental changes every day or week. When it's time to redesign, do all the work at once to avoid confusing and alienating your readers for a protracted time.</span></div>
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<span style="font-family: Verdana, sans-serif;">Build an E-Commerce Site on the Cheap</span></h3>
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<figure class="image right small" style="background-color: white; box-sizing: border-box; color: #222222; float: right; font-size: 15px; line-height: 21px; margin: 0px 0px 5px 10px; max-width: 140px; overflow: hidden;"><a class="zoomLink" href="http://images.pcworld.com/howto/graphics/153311-netfirms_original.jpg" style="background-image: url(http://csmb.staticworld.net/images/clicktozoom.gif); background-position: 0% 0%; background-repeat: no-repeat no-repeat; box-sizing: border-box; color: #25a7d7; display: block; height: auto; padding-top: 12px; text-decoration: none;" target="_blank" title=""><img alt="" src="http://images.pcworld.com/howto/graphics/153311-netfirms_original.jpg" style="border: 0px; box-sizing: border-box; float: left; height: auto; max-width: 100%; vertical-align: middle; width: auto;" /></a></figure><span style="font-family: Verdana, sans-serif;"><span style="background-color: white; color: #222222; font-size: 15px; line-height: 21px;">If you're planning to sell a lot of physical goods, you'll need a service that can handle e-commerce transactions, process credit cards, and provide security for both. Setting all of this up on your own server is an expensive, time-consuming task laden with security risks. It's best to outsource the functions to a hosted service targeted at merchants. Such services can be surprisingly affordable. Yahoo's popular </span><a href="http://smallbusiness.yahoo.com/ecommerce/" style="background-color: white; box-sizing: border-box; color: #25a7d7; font-size: 15px; line-height: 21px; text-decoration: none;">Merchant Solutions</a><span style="background-color: white; color: #222222; font-size: 15px; line-height: 21px;"> start at $40 a month. E-commerce sites at </span><a href="http://www.netfirms.com/ecommerce/" style="background-color: white; box-sizing: border-box; color: #25a7d7; font-size: 15px; line-height: 21px; text-decoration: none;">Netfirms</a><span style="background-color: white; color: #222222; font-size: 15px; line-height: 21px;"> start at a mere $15 a month. You can customize both extensively to match your desired look and feel.</span></span><br />
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<span style="font-family: Verdana, sans-serif;">Find a Big Sales Partner</span></h3>
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<figure class="image left small" style="background-color: white; box-sizing: border-box; color: #222222; float: left; font-size: 15px; line-height: 21px; margin: 0px 10px 5px 0px; max-width: 140px; overflow: hidden;"><a class="zoomLink" href="http://images.pcworld.com/howto/graphics/153311-amazon_original.jpg" style="background-image: url(http://csmb.staticworld.net/images/clicktozoom.gif); background-position: 0% 0%; background-repeat: no-repeat no-repeat; box-sizing: border-box; color: #25a7d7; display: block; height: auto; padding-top: 12px; text-decoration: none;" target="_blank" title=""><img alt="" src="http://images.pcworld.com/howto/graphics/153311-amazon_original.jpg" style="border: 0px; box-sizing: border-box; float: left; height: auto; max-width: 100%; vertical-align: middle; width: auto;" /></a></figure><span style="font-family: Verdana, sans-serif;"><span style="background-color: white; color: #222222; font-size: 15px; line-height: 21px;">Thousands of merchants use Amazon to promote their goods, giving Amazon a cut when items sell. The big advantage: You don't need a Web site at all to sell there. You can sell just about anything that Amazon stocks by </span><a href="http://www.amazonservices.com/semland/" style="background-color: white; box-sizing: border-box; color: #25a7d7; font-size: 15px; line-height: 21px; text-decoration: none;">registering as a merchant</a><span style="background-color: white; color: #222222; font-size: 15px; line-height: 21px;">, finding the product page for the item you're selling, and clicking </span><em style="background-color: white; box-sizing: border-box; color: #222222; font-size: 15px; line-height: 21px;">Sell yours here.</em><span style="background-color: white; color: #222222; font-size: 15px; line-height: 21px;"> Merchants must pay $40 a month, plus a sliding scale of closing fees (6 to 20 percent). Individual sellers can sign up to sell with no monthly fees but must pay an extra 99 cent closing fee.</span></span><br />
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<span style="font-family: Verdana, sans-serif;">You'll find similar services (though less of a selection) at <a href="http://www.half.ebay.com/" style="box-sizing: border-box; color: #25a7d7; text-decoration: none;">Half.com</a> (part of <a href="http://www.ebay.com/" style="box-sizing: border-box; color: #25a7d7; text-decoration: none;">eBay</a>), and of course you can always try your hand at dealing on eBay itself, which is still a popular venue for selling new and used merchandise, though one drowning in noise.</span></div>
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<span style="font-family: Verdana, sans-serif;">Think SEO, All the Time</span></h3>
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<span style="font-family: Verdana, sans-serif;">Don't underestimate the value of optimizing your Web site for Google. But you don't need to pay an expert thousands of dollars to optimize your site for you: Check out the <a href="http://www.seomoz.org/blog/the-beginners-checklist-for-learning-seo" style="box-sizing: border-box; color: #25a7d7; text-decoration: none;">expert advice from SEOmoz</a> and other search engine optimization writers to learn the basics of SEO, and instill your site with good SEO habits from day one. It takes time for the engines to get to know your site, so be patient. (Just make sure you've submitted your URL to all of them!)</span></div>
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<span style="font-family: Verdana, sans-serif;">Get Bonus Income With Google AdSense</span></h3>
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<span style="font-family: Verdana, sans-serif;">Unless you're selling physical merchandise, try adding <a href="https://www.google.com/adsense" style="box-sizing: border-box; color: #25a7d7; text-decoration: none;">Google AdSense</a> ads to your site. You might pull in only a few dollars a month while your site is small, but that's more than nothing--plus, it opens the door for bigger ad opportunities down the road.</span></div>
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<span style="font-family: Verdana, sans-serif;">Constantly Promote Your Business</span></h3>
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<span style="font-family: Verdana, sans-serif;">How do one-person businesses get big? They're always promoting themselves--always. Add your URL to your e-mail signature. Create a <a href="http://www.facebook.com/" style="box-sizing: border-box; color: #25a7d7; text-decoration: none;">Facebook</a> group for your business. Write a humorous blog about your product or industry (check out Chris Lindland's <a href="http://www.cordarounds.com/blog/" style="box-sizing: border-box; color: #25a7d7; text-decoration: none;">Cordarounds blog</a> for ideas). Submit your gems to Digg, <a href="http://www.reddit.com/" style="box-sizing: border-box; color: #25a7d7; text-decoration: none;">Reddit</a>, and <a href="http://www.stumbleupon.com/" style="box-sizing: border-box; color: #25a7d7; text-decoration: none;">StumbleUpon</a>. Comment on online stories in your field and cast yourself as an expert. Meet and greet at trade shows. Make T-shirts, stickers, and business cards. Give away products to charity events in exchange for an ad. Hold contests for freebies and make people work for the prizes. Above all: Don't let anyone forget about your new enterprise.</span></div>
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<span style="font-family: Verdana, sans-serif;">File for a Fictitious Business Name</span></h3>
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<span style="font-family: Verdana, sans-serif;">Unless you intend to receive all incoming payments under your real, legal name (as, say, with a personal consultancy) you need a fictitious business name for your company, also known as a DBA ("doing business as"). You need one because of your bank's policies: If you receive a check for Acme Widgets, you won't be able to cash it unless you can prove that Acme is really you.</span></div>
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<figure class="image right small" style="background-color: white; box-sizing: border-box; color: #222222; float: right; font-size: 15px; line-height: 21px; margin: 0px 0px 5px 10px; max-width: 140px; overflow: hidden;"><a class="zoomLink" href="http://images.pcworld.com/howto/graphics/153311-little-rock-app_original.jpg" style="background-image: url(http://csmb.staticworld.net/images/clicktozoom.gif); background-position: 0% 0%; background-repeat: no-repeat no-repeat; box-sizing: border-box; color: #25a7d7; display: block; height: auto; padding-top: 12px; text-decoration: none;" target="_blank" title=""><img alt="" src="http://images.pcworld.com/howto/graphics/153311-little-rock-app_original.jpg" style="border: 0px; box-sizing: border-box; float: left; height: auto; max-width: 100%; vertical-align: middle; width: auto;" /></a></figure><span style="background-color: white; color: #222222; font-size: 15px; line-height: 21px;"><span style="font-family: Verdana, sans-serif;">To make that connection, get a DBA. This is one of the few actions described in this article that you often can't do on the Web. The specifics of obtaining a fictitious business name vary from city to city and county to county, so you'll need to check with your municipality. In my city, you must make filings in person at the city hall (after you've ensured that no other businesses have the same name), and you must place a notice in a paper of record indicating that you've opened up shop. In some cities--Little Rock, Arkansas, for example--you can do the whole thing online. Some regions require county filings, too.</span></span><br />
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<span style="font-family: Verdana, sans-serif;">Check with your official city and county Web sites for specific instructions. Fees will range from nothing to about $50 to have any DBA and relevant licensing (see below) taken care of. Just make certain you go directly to the municipality to do the task: Intermediaries claiming to file forms on your behalf are often expensive scams.</span></div>
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<span style="font-family: Verdana, sans-serif;">What About Additional Licenses?</span></h3>
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<span style="font-family: Verdana, sans-serif;">Again, this is a locale-specific issue. Some cities make you file for a special license if you're going to be working from home (the city doesn't want you snarling traffic if you open a cookie shop in your kitchen, for example). Others require certain types of businesses to file additional paperwork to get a license. Again, the rules vary dramatically from place to place, but usually you can take care of it all while you're filing for a DBA (and, in fact, usually the city won't give you a DBA unless you've handled any other relevant licensing issues already).</span></div>
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<span style="font-family: Verdana, sans-serif;">Also, if you're selling physical goods, you'll have to collect sales taxes if your state requires it (as most do). Check your state's Web site to learn about collection and filing procedures. Usually you won't have to pay any up-front fee.</span></div>
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<span style="font-family: Verdana, sans-serif;">Source:<a href="http://www.pcworld.com/article/153311/startonlinebusiness.html" target="_blank">http://www.pcworld.com/article/153311/startonlinebusiness.html</a></span></div>
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Business Model Acthttp://www.blogger.com/profile/07312858609052151986noreply@blogger.com0tag:blogger.com,1999:blog-7893122411405454347.post-23529361472365562022014-03-05T13:02:00.000-08:002014-03-05T13:02:13.763-08:005 MYTHS OF SEO BUSTED<div dir="ltr" style="text-align: left;" trbidi="on">
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<a href="http://www.smallbusinessbc.ca/sites/default/files/articles/SEO.jpg" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://www.smallbusinessbc.ca/sites/default/files/articles/SEO.jpg" height="213" width="320" /></a></div>
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<span style="font-family: Verdana, sans-serif;">It seems that everyone and their dog have something to say about <span class="k6mv1" id="k6mv1_3" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">optimizing websites</span> to rank highly for search engines. With the emergence of this knowledge over the last ten plus years, a number of myths and misconceptions about the dos and don’ts of SEO have also become commonplace. </span></div>
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<span style="font-family: Verdana, sans-serif;">Here we try to dispel the myths and explain the real story behind them.</span></div>
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<span style="font-family: Verdana, sans-serif;">Submitting Forms to Search Engines</span></h2>
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<img alt="Busted Stamp" border="2" class="image-left" height="53" src="http://www.smallbusinessbc.ca/sbbcfiles/images/Busted.jpg" style="border: 0px; float: left; height: 53px; margin: 20px 20px 20px 0px; text-align: left; width: 80px;" width="80" /><div style="text-align: justify;">
<span style="font-family: Verdana, sans-serif;">In the late 1990's search engines had ‘submission’ forms, where webmasters would effectively tell the search engine that their site existed. After submitting the form, the engine’s algorithm would then crawl your site for information. </span></div>
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<span style="font-family: Verdana, sans-serif;"> </span></div>
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<span style="font-family: Verdana, sans-serif;">Because of the system’s openness to manipulation and the lack of reliability of webmasters submitting their forms, this process ended in 2001. The forms still exist, however the <span class="k6mv1" id="k6mv1_1" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">major search engines</span> have all confirmed that they rarely use the submissions. In its place, search engines now rely on (respected) external sites linking to your website to determine how they should index you. </span></div>
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<span style="font-family: Verdana, sans-serif;">Source :<a href="http://www.smallbusinessbc.ca/growing-a-business/5-myths-seo-busted" target="_blank">http://www.smallbusinessbc.ca/growing-a-business/5-myths-seo-busted</a></span></div>
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<span style="font-family: Verdana, sans-serif;"> </span></div>
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<span style="font-family: Verdana, sans-serif;">The only exception to this rule is if your site has been penalized by Google, you can submit a <a href="http://support.google.com/webmasters/bin/answer.py?hl=en&answer=35843" style="color: #0093d0;" target="_blank">reconsideration request</a>, after you have made the appropriate amendments.</span></div>
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<span style="font-family: Verdana, sans-serif;">Keyword Meta Tags</span></h2>
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<img alt="busted stamp" class="image-left" height="53" src="http://www.smallbusinessbc.ca/sbbcfiles/images/Busted.jpg" style="border: 0px solid; float: left; height: 53px; margin: 20px 20px 20px 0px; text-align: justify; width: 80px;" width="80" /></div>
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<span style="font-family: Verdana, sans-serif;">Back in the day, <span class="k6mv1" id="k6mv1_5" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">meta tags</span> were absolutely key. They could dictate how high your page would appear in the <span class="k6mv1" id="k6mv1_2" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">search engine results</span> pages (SERPs). This system was quickly abused by spam sites, and today only Yahoo! indexes from the meta keywords tag.</span></div>
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<span style="font-family: Verdana, sans-serif;">This does not mean that meta should be abandoned entirely. Although tags are out, the page’s meta descriptions are in. These short paragraphs (between 150 and 160 characters) are not only important for search engines; they are your <span class="k6mv1" id="k6mv1_8" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">opening line</span> to your client. Keywords should be used intelligently for search but text should also compel the searcher to click on your site.</span></div>
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<span style="font-family: Verdana, sans-serif;">Keyword Density</span></h2>
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<img alt="Busted Stamp" border="2" class="image-left" height="53" src="http://www.smallbusinessbc.ca/sbbcfiles/images/Busted.jpg" style="border: 0px; float: left; height: 53px; margin: 20px 20px 20px 0px; text-align: left; width: 80px;" width="80" /></div>
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<span style="font-family: Verdana, sans-serif;">One of the persistent myths of SEO is about<span class="k6mv1" id="k6mv1_6" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">keyword density</span>. Keyword density is the belief that there is a mathematical formula that divides the number of words on a page by the number of instances of a given keyword. It is believed that this number is used by search engines for relevancy and for calculating the ranking of your site.</span></div>
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<span style="font-family: Verdana, sans-serif;">This myth has been dispelled many times over the years, but still returns again and again.</span></div>
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<span style="font-family: Verdana, sans-serif;">Although using the right keywords is important, it is also important to use them intelligently and with the reader/user in mind. The value of earning one <span class="k6mv1" id="k6mv1_7" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">good link</span> from a site that thinks you have reputable content far outweighs that of including a keyword ten times in a page.</span></div>
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<span style="font-family: Verdana, sans-serif;">Paid Search Improves SEO Rankings</span></h2>
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<img alt="Busted Stamp" border="2" class="image-left" height="53" src="http://www.smallbusinessbc.ca/sbbcfiles/images/Busted.jpg" style="border: 0px; float: left; height: 53px; margin: 20px 20px 20px 0px; text-align: left; width: 80px;" width="80" /></div>
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<span style="font-family: Verdana, sans-serif;">One of the most common SEO theories is that spending more on pay per click (PPC) advertising will improve your <span class="k6mv1" id="k6mv1_4" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">organic SEO</span> rankings. Each of the major players have denied this, claiming that they have effective information barriers in place to prevent conflict of interest, between the search and advertising teams. In fact, many businesses have complained that even after spending millions on AdWords they still cannot get special consideration for search quality or to be removed from spam lists.</span></div>
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<span style="font-family: Verdana, sans-serif;">That being said, there is still unconfirmed evidence that if you already rank well for a keyword, PPC can help your click through rate.</span></div>
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<span style="font-family: Verdana, sans-serif;">Reciprocal Links</span></h2>
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<img alt="Busted Stamp" border="2" class="image-left" height="53" src="http://www.smallbusinessbc.ca/sbbcfiles/images/Busted.jpg" style="border: 0px; float: left; height: 53px; margin: 20px 20px 20px 0px; text-align: left; width: 80px;" width="80" /></div>
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<span style="font-family: Verdana, sans-serif;">While the odd reciprocal link ("Link to me and I'll link to you") does not hurt, multiple deep site links (like in your blog or case studies) raise alarm bells that agreements or incentives are in place. </span></div>
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<span style="font-family: Verdana, sans-serif;">The problem arose when search engines considered any incoming links as a ‘vote’ for that site. When webmasters realized that they could simply ‘trade’ votes with each other and improve each other's standing in the SERPs, reciprocal links became over used and defeated the purpose of the algorithm. </span></div>
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<span style="font-family: Verdana, sans-serif;"> </span></div>
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<span style="font-family: Verdana, sans-serif;">Since then search engine algorithms have become more sophisticated. Incoming links are now judged by the relevancy, quality of the linked site and the anchor text (words to which the link is tagged). It is therefore wise to be careful of directories who promise value back to your site for exchange of a link on your site, as this could harm the rankings of your own site.</span></div>
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<span style="font-family: Verdana, sans-serif;">There are many myths and misconception out there when it comes to SEO. There are also many companies out there looking to take advantage of these. When looking at improving your website it is important to source advice from a reputable source. Whether that is a family member in the business, a consultant, a course or a book. </span></div>
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<span style="font-family: Verdana, sans-serif;">Where to Look for Help</span></h2>
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<span style="font-family: Verdana, sans-serif;">Small Business BC holds a regular seminar on <a href="http://www.smallbusinessbc.ca/seminars/sort?semdate%5Bvalue%5D%5Bdate%5D=&semtitle=seo&semcity=" style="color: #0093d0;">Measuring the Success of Your Web Site – Web Analytics and SEO</a> presented by Vik Kumar of Iconic State. This seminar will help you understand more about your customer what keywords your customer’s are using to access your website and the importance of SEO.</span></div>
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<span style="font-family: Verdana, sans-serif;"> </span></div>
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<span style="font-family: Verdana, sans-serif;">If you are interested in a more one-to-one approach to diagnose the specific issues of your site, check out our <a href="http://www.smallbusinessbc.ca/products-and-services/advisory-services/ask-a-website-expert" style="color: #0093d0;">Ask the Web Expert consultancy</a>. Run quarterly, this service provides you access to a web consultant for 30 minutes to help you optimize your site.</span></div>
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<span style="font-family: Verdana, sans-serif;"> </span></div>
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<span style="font-family: Verdana, sans-serif;">There are also a number of blogs to monitor which can help keep you up to date on the latest happenings of SEO including<a href="http://www.seomoz.org/blog" style="color: #0093d0;" target="_blank">SEO Moz</a> and </span><a href="http://mashable.com/follow/topics/seo/" style="color: #0093d0;" target="_blank"><span style="font-family: Verdana, sans-serif;">Masha</span><span style="font-family: Gotham SSm A, Gotham SSm B;">ble</span></a><span style="font-family: Gotham SSm A, Gotham SSm B;">. </span></div>
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Business Model Acthttp://www.blogger.com/profile/07312858609052151986noreply@blogger.com0tag:blogger.com,1999:blog-7893122411405454347.post-3234798287252057162014-03-05T12:58:00.000-08:002014-03-05T12:58:48.290-08:00REFERRAL LINKS VS ORGANIC SEARCH RESULTS AND HOW THEY WORK FOR YOUR WEBSITE<div dir="ltr" style="text-align: left;" trbidi="on">
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<a href="http://www.smallbusinessbc.ca/sites/default/files/articles/SEO_2.jpg" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://www.smallbusinessbc.ca/sites/default/files/articles/SEO_2.jpg" height="213" width="320" /></a></div>
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<span style="font-family: Verdana, sans-serif;">Have you launched a new website only to be underwhelmed by your <span class="q3x2c1n1488" id="q3x2c1n1488_5" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">traffic statistics</span>? Fear not, you are not alone. Many new website owners struggle with low traffic numbers. Afraid their investment has failed, they comb the internet desperate for a solution, only to find an overwhelming amount of information on promoting through social media and achieving higher page ranks in Google. It can feel impossible to know where to start!</span></div>
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<span style="font-family: Verdana, sans-serif;">As with most problems, the <span class="q3x2c1n1488" id="q3x2c1n1488_8" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">best solution</span> comes from planning and forethought. Look at your demographic, your competition and most importantly, your customers and their browsing habits. A solid understanding of how these interrelate will help you determine how best to drive customers to your site. There are many free ways you can increase your <span class="q3x2c1n1488" id="q3x2c1n1488_6" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">website traffic</span>; most fall under one of two categories:</span></div>
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<li style="text-align: justify;"><span style="font-family: Verdana, sans-serif;"><span style="font-weight: 700;">Referral traffic: </span><span class="q3x2c1n1488" id="q3x2c1n1488_7" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">Driving traffic</span> to your website from other online sources.</span></li>
<li style="text-align: justify;"><span style="font-family: Verdana, sans-serif;"><span style="font-weight: 700;"><span class="q3x2c1n1488" id="q3x2c1n1488_4" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; font-weight: normal; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">Organic search</span> results: </span>Search results from a search engine like Google</span></li>
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<span style="font-family: Verdana, sans-serif;">It’s important to understand the difference between these two streams as many businesses only see a significant return through one. A business that sells to a small niche market over a wide geographic location may do better to optimize their website to increase their page rank in search results. On the flipside, how many plates of spaghetti would a restaurant owner need to sell to show up number one for the search term, ‘Vancouver restaurants’? </span></div>
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<span style="font-family: Verdana, sans-serif;">Traffic Driven by Referral Links</span></h2>
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<span style="font-family: Verdana, sans-serif;">Referral traffic is driven to your website from third party websites. Creating <span class="q3x2c1n1488" id="q3x2c1n1488_3" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">referral links</span> involves <span class="q3x2c1n1488" id="q3x2c1n1488_1" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">promoting your business</span> with existing websites. By increasing the ways people can find your business, you are widening the mouth of the funnel that leads traffic to your site.</span></div>
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<span style="font-family: Verdana, sans-serif;"> </span></div>
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<span style="font-family: Verdana, sans-serif;">Referral links also add value that paid ads or a <span class="q3x2c1n1488" id="q3x2c1n1488_2" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">search engine results</span> do not. Referral links exist on pages containing information on your business so when users arrive at your site, your brand is being reinforced and not introduced. Social media the perfect example of this. By engaging people in Facebook, Twitter and other social media websites, you are building a relationship with clients before they arrive at your website.</span></div>
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<span style="font-family: Verdana, sans-serif;"> </span></div>
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<span style="font-family: Verdana, sans-serif;">Writing articles for other websites or organizations is another great way to capture your viewers’ attention, as are press releases which link to your website. Online directories like Urbanspoon.com, Tripadvisor.com or 411.ca allow you to create profiles about your business. Websites like TripAdvisor have a tremendous following and creating profiles with these tools are additional avenues users can take back to your site.</span></div>
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<span style="font-family: Verdana, sans-serif;"> </span></div>
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<span style="font-family: Verdana, sans-serif;">There are many free online tools available to set-up referral links. Research will reveal which are appropriate for your business. Want to hear the best news yet? A happy by-product of referral links is an increased page rank in search engine results pages, or SERP’s. </span></div>
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<span style="font-family: Verdana, sans-serif;">Traffic from Organic Search Results</span></h2>
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<span style="font-family: Verdana, sans-serif;">Many business owners think being number one in Google is a magic bullet and with the buzz around search engine optimization, it is logical for a business owner to perceive this as the nextstep. That top rank in Google is not always feasible and many business owners pour time and money into this effort only to be disappointed by the low return on the investment.</span></div>
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<span style="font-family: Verdana, sans-serif;">Most website owners are familiar with the term search engine optimization (SEO), which is when you optimize the construction of your website, (on-page factors) and use third-party websites, (off-page factors) to increase your rank in search engine results pages. For many businesses, being found in Google is key, especially for those whose products or services may not lend themselves as well to social media. People searching, “emergency hot water tank replacement” are likely not in a shopping mood and the first resource most people turn to, phone in hand, is Google.</span></div>
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<span style="font-family: Verdana, sans-serif;">Search engine optimization usually requires more technical know-how from a professional and for that reason, its cost can increase quickly. Take the time to determine your needs and calculate how many sales you’ll have to make to see a return on that investment.</span></div>
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<span style="font-family: Verdana, sans-serif;">It’s important to understand these two streams and how they impact your business to ensure you invest correctly. Efforts to increase awareness either take considerable time and in some cases money, if you plan on hiring a person or a firm to manage the effort. Consider the advice of others carefully to ensure it is in the best interest of your business. Develop a plan and keep your goals clear as the tasks involved in both of these methods overlap and it is easy to become distracted and follow the wrong path. No matter which method or combination of both you choose, remember to analyse your results to find out if your strategy is working for you. If not, adjust your strategy and try again.</span></div>
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<span style="font-family: Verdana, sans-serif;"> </span></div>
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<span style="font-family: Verdana, sans-serif;">Remember, there is more than one way to measure success. If after some effort you are not meeting the goals you had originally set out, but your Facebook page has a lot of Likes, or your TripAdvisor profile has great reviews, you are still winning. Adjust your strategy one piece at a time and keep going until you find what gives you the best return on your investment. </span></div>
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<span style="font-family: Verdana, sans-serif;">Source :<a href="http://www.smallbusinessbc.ca/growing-a-business/referral-links-vs-organic-search-results-and-how-they-work-your-website" target="_blank">http://www.smallbusinessbc.ca/growing-a-business/referral-links-vs-organic-search-results-and-how-they-work-your-website</a></span></div>
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Business Model Acthttp://www.blogger.com/profile/07312858609052151986noreply@blogger.com0tag:blogger.com,1999:blog-7893122411405454347.post-11035205493622297822014-03-05T12:43:00.000-08:002014-03-05T12:43:49.862-08:00HOW TO GET YOUR BUSINESS ONLINE<div dir="ltr" style="text-align: left;" trbidi="on">
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<a href="http://www.smallbusinessbc.ca/sites/default/files/articles/dotcom-letter-block.jpg" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://www.smallbusinessbc.ca/sites/default/files/articles/dotcom-letter-block.jpg" height="213" width="320" /></a></div>
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<span style="font-family: Verdana, sans-serif;">You know that your business needs a website, but taking your<span class="ipj1r18" id="ipj1r18_5" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">business online</span> can be intimidating when you don’t have any experience with web design or development.</span></div>
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<span style="font-family: Verdana, sans-serif;">Fortunately the process for getting your business online isn't as complicated as it may first seem to be, and can be broken down into these simple steps:</span></div>
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<span style="font-family: Verdana, sans-serif;">1. Research and Register a Domain Name</span></h2>
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<span style="font-family: Verdana, sans-serif;">Ideally, you’ll find a suitable <span class="ipj1r18" id="ipj1r18_6" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">domain name</span> for your business at the same time that you choose and <span class="ipj1r18" id="ipj1r18_1" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">register your business</span>name. Use an online domain name registrar to search for and purchase the preferred domain name for your business as soon as possible.</span></div>
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<span style="font-family: Verdana, sans-serif;">2. Determine What Your Website Will Need to Do for Your Business</span></h2>
<div style="color: #0f0f0f; font-size: 14px; line-height: 21px; margin-bottom: 15px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">Your website is a tool and should only exist if it provides some kind of value for your business. If all your website needs to do is provide basic <span class="ipj1r18" id="ipj1r18_7" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">company information</span> and contact details, then a simple brochure-style website will suit your needs. However, if you need something more extensive that incorporates a blog, third-party plugins, or e-commerce functionality, then the scope of your website project will be much larger.</span></div>
<div style="color: #0f0f0f; font-size: 14px; line-height: 21px; margin-bottom: 15px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">Make sure that you are very clear about what you need from your website – separating the “must haves” from the “nice to haves” – so you can make an informed decision about picking a website platform to suit those requirements, and to make sure that your website project stays within scope and on budget.</span></div>
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<span style="font-family: Verdana, sans-serif;">3. Decide Whether to Hire Help</span></h2>
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<span style="font-family: Verdana, sans-serif;">To create a website, you have two choices: you can do it yourself, or you can hire someone to do it for you. If you decide to <span class="ipj1r18" id="ipj1r18_2" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">build your website</span> yourself, pre-designed themes for<a href="http://wordpress.org/" style="color: #0093d0;" target="_blank">self-hosted WordPress sites</a> and fully-hosted services such as<a href="http://squarespace.com/" style="color: #0093d0;" target="_blank">Squarespace</a> will allow you to do so with little or no knowledge of HTML or other coding languages.</span></div>
<div style="color: #0f0f0f; font-size: 14px; line-height: 21px; margin-bottom: 15px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">However, while the DIY route may be cost-effective, it can also be very time-consuming. If you would prefer to hire a web designer or developer instead, you have a number of options. On the less expensive end, you can hire a student. Having a student build your website should cost less than hiring an experienced web professional, but keep in mind that they may lack certain skills and their availability may be limited by academic commitments.</span></div>
<div style="color: #0f0f0f; font-size: 14px; line-height: 21px; margin-bottom: 15px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">Alternatively, you can also hire a freelance web professional, or if your websites requirements are extensive (and your budget can afford it), you may need to hire a web <span class="ipj1r18" id="ipj1r18_8" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">design agency</span> for the most comprehensive set of resources, skills and services.</span></div>
<div style="color: #0f0f0f; font-size: 14px; line-height: 21px; margin-bottom: 15px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">See <a href="http://www.smallbusinessbc.ca/starting-a-business/designing-and-building-your-website-who-will-do-it-and-how-much-will-it-cost" style="color: #0093d0;">How to Design and Build Your Website</a> for more information on how to make the best decision about who to hire to help you build your business’ website.</span></div>
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<span style="font-family: Verdana, sans-serif;">4. Find a Hosting Company</span></h2>
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<span style="font-family: Verdana, sans-serif;">If you plan on building your website on your own, you’ll need to look at web <span class="ipj1r18" id="ipj1r18_4" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">hosting providers</span>. A web host provides space online for you to store and serve up your website files to visitors.</span></div>
<div style="color: #0f0f0f; font-size: 14px; line-height: 21px; margin-bottom: 15px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">There are many hosting options available – the host that you choose will depend on how your website is built (for instance, if you’re building your website on WordPress, does the <span class="ipj1r18" id="ipj1r18_3" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">web host</span> support that platform?), and how much bandwidth you will consume every month (do you anticipate a lot of traffic, or do you plan on posting large media files on your site?).</span></div>
<div style="color: #0f0f0f; font-size: 14px; line-height: 21px; margin-bottom: 15px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">While changing your web host after you’ve launched your site is possible, try to pick one now that supports your current needs, as well as your anticipated future needs.</span></div>
<div style="color: #0f0f0f; font-size: 14px; line-height: 21px; margin-bottom: 15px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">If you’re working with a web developer or designer, they may provide web hosting as a part of their services. Be sure to confirm this at the outset of your project.</span></div>
<h2 style="color: #3c3c3c; font-size: 18px; line-height: 27px; margin-bottom: 0px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">5. Determine What Content Management System You Will Use</span></h2>
<div style="color: #0f0f0f; font-size: 14px; line-height: 21px; margin-bottom: 15px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">If you hire someone to help you build your website, they may have a content management system (CMS) that they prefer for website development. A CMS provides a way for you to log into and simply update the content on your website without any knowledge of HTML. Some widely used CMSes include Drupal, WordPress and Expression Engine.</span></div>
<div style="color: #0f0f0f; font-size: 14px; line-height: 21px; margin-bottom: 15px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">Before you proceed with development, make sure that the CMS will suit you needs (ask your web designer or developer for a demo before you’re committed to it) so you can have the control you need to update content on your website without constantly relying on external support.</span></div>
<h2 style="color: #3c3c3c; font-size: 18px; line-height: 27px; margin-bottom: 0px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">6. Develop Your Website Content</span></h2>
<div style="color: #0f0f0f; font-size: 14px; line-height: 21px; margin-bottom: 15px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">Unfortunately, website content doesn’t appear out of thin air – somebody has to create it. Never assume that your web developer or designer will do it for you. If you don’t feel comfortable writing effective content and copy for your website, then you may want to hire a copywriter to work with you.</span></div>
<div style="color: #0f0f0f; font-size: 14px; line-height: 21px; margin-bottom: 15px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">Keep in mind that content includes more than just words – it also includes images, audio, and videos. You’ll want to make sure that any media you post on your website is professional and appropriately placed for the context. Also, avoid stock photos wherever possible. Your customers want to see images that are a true representation of your business.</span></div>
<h2 style="color: #3c3c3c; font-size: 18px; line-height: 27px; margin-bottom: 0px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">7. Research Legal Issues</span></h2>
<div style="color: #0f0f0f; font-size: 14px; line-height: 21px; margin-bottom: 15px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">Keep in mind that the rules that to a normal business apply to online business as well, but there are legal concerns specifically related to doing business online, so be sure to consult your lawyer. A legal professional can help you create relevant contracts, website terms and conditions, end user agreements, and anticipate and intellectual property issues.</span></div>
<h2 style="color: #3c3c3c; font-size: 18px; line-height: 27px; margin-bottom: 0px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">8. Integrate E-commerce</span></h2>
<div style="color: #0f0f0f; font-size: 14px; line-height: 21px; margin-bottom: 15px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">Do you plan on selling goods or services through your website? If so, you’ll need to decide how you will collect the funds, and if you’ll need a merchant account or payment processor. You’ll likely need a shopping cart tool as well, and you’ll want to verify that the web host you chose can support it. Above all, you’ll want to make sure you have business processes in place to manage and fulfill online orders.</span></div>
<div style="color: #0f0f0f; font-size: 14px; line-height: 21px; margin-bottom: 15px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">Consider consulting with a web developer for qualified advice on what e-commerce solution will best suit your requirements.</span></div>
<h2 style="color: #3c3c3c; font-size: 18px; line-height: 27px; margin-bottom: 0px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">9. Launch and Maintain Your Website</span></h2>
<div style="color: #0f0f0f; font-size: 14px; line-height: 21px; margin-bottom: 15px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">The switch is flipped and your website is live! Now you need to make sure that people can find it and that you’re measuring your online growth.</span></div>
<div style="color: #0f0f0f; font-size: 14px; line-height: 21px; margin-bottom: 15px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">See <a href="http://www.smallbusinessbc.ca/growing-a-business/5-myths-seo-busted" style="color: #0093d0;">5 Myths of SEO Busted</a> for tips on improving your website’s search engine optimization, and see <a href="http://www.smallbusinessbc.ca/starting-a-business/how-install-google-analytics" style="color: #0093d0;">How to Install Google Analytics</a> for information on how to set-up analytics for your website so you can track your visitor traffic patterns over time.</span></div>
<div style="color: #0f0f0f; font-size: 14px; line-height: 21px; margin-bottom: 15px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">Source :<a href="http://www.smallbusinessbc.ca/starting-a-business/how-get-your-business-online" target="_blank">http://www.smallbusinessbc.ca/starting-a-business/how-get-your-business-online</a></span></div>
</div>
Business Model Acthttp://www.blogger.com/profile/07312858609052151986noreply@blogger.com0tag:blogger.com,1999:blog-7893122411405454347.post-3015640746308483552014-03-05T12:33:00.000-08:002014-03-05T12:33:39.107-08:00LAUNCHING YOUR WEBSITE: A GUIDE TO GOING ONLINE<div dir="ltr" style="text-align: left;" trbidi="on">
<div style="color: #0f0f0f; font-size: 14px; line-height: 21px; margin-bottom: 15px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">Having a website these days is almost a necessity to <span class="vb24601q5" id="vb24601q5_7" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">doing business</span>. Whether you’re a retailer, providing a service, or are operating purely online, launching a new website needs the same careful consideration as launching any business.</span></div>
<h3 style="color: #3c3c3c; font-size: 14px; line-height: 20px; margin-bottom: 0px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">Write a Website Business Plan</span></h3>
<div style="color: #0f0f0f; font-size: 14px; line-height: 21px; margin-bottom: 15px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">A well thought-out plan is vital to the success of any business or new venture. Who are your target markets and are they online? Are your competitors online, and if so, what do they offer? How will you market your site?</span></div>
<div style="color: #0f0f0f; font-size: 14px; line-height: 21px; margin-bottom: 15px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">What do you want your website to accomplish? A website can be used as a distribution channel (selling direct to customers) and/or as an advertising or promotional tool, so it's important to know what you what your website to be. </span></div>
<div style="color: #0f0f0f; font-size: 14px; line-height: 21px; margin-bottom: 15px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">Refer to the <a href="http://www.smallbusinessbc.ca/starting-a-business/business-planning" style="color: #0093d0;">How to Write a Business Plan</a> article for guidance on how to write an effective <span class="vb24601q5" id="vb24601q5_6" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">business plan</span>.</span></div>
<div style="color: #0f0f0f; font-size: 14px; line-height: 21px; margin-bottom: 15px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">If applicable, you’ll also want to consider consulting an accountant and a lawyer for issues to do with ecommerce, taxation, privacy, and other legal rights and restrictions.</span></div>
<h3 style="color: #3c3c3c; font-size: 14px; line-height: 20px; margin-bottom: 0px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">Reserve Your Domain Name</span></h3>
<div style="color: #0f0f0f; font-size: 14px; line-height: 21px; margin-bottom: 15px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">Even if you’re not going to be online for several months, you should carefully research and reserve <span class="vb24601q5" id="vb24601q5_1" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">your domain name</span> as soon as you can.</span></div>
<div style="color: #0f0f0f; font-size: 14px; line-height: 21px; margin-bottom: 15px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">Your domain name doesn't have to be your business name; a location, campaign, or task-driven domain name can be just as effective. Take your time to research your domain name options, and choose a domain name that is simple, easy to spell, memorable, unmistakable, and that you like and that will inspire you and your customers. You might also want to consider reserving both the .ca and .com extensions (to avoid confusion in your market), as well as potential misspellings. Read more about <a href="http://www.smallbusinessbc.ca/online-business/what-a-domain-name" style="color: #0093d0;">domain name extensions</a> and see <a href="http://www.smallbusinessbc.ca/starting-a-business/how-choose-and-register-effective-domain-name" style="color: #0093d0;">domain name tips</a>.</span></div>
<h3 style="color: #3c3c3c; font-size: 14px; line-height: 20px; margin-bottom: 0px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">Register Your Domain Name on Key Social Media Networks</span></h3>
<div style="color: #0f0f0f; font-size: 14px; line-height: 21px; margin-bottom: 15px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">It’s hard to turn on the news without hearing about Twitter or Facebook, or to read a business magazine that doesn’t mention LinkedIn. Online marketing efforts are shifting and social media networks have become a viable and, in some cases, an essential <span class="vb24601q5" id="vb24601q5_2" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">online marketing tool</span>.</span></div>
<div style="color: #0f0f0f; font-size: 14px; line-height: 21px; margin-bottom: 15px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">Your <span class="vb24601q5" id="vb24601q5_8" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">small business</span> may not use these sites yet, but you likely will in the future. Like a domain name, it’s important to register your business and/or domain name on key social media networks.</span></div>
<h3 style="color: #3c3c3c; font-size: 14px; line-height: 20px; margin-bottom: 0px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">Research Your Options for Web Development</span></h3>
<div style="color: #0f0f0f; font-size: 14px; line-height: 21px; margin-bottom: 15px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">Launching a website involves many skills and disciplines. Here’s what you’ll need to consider:</span></div>
<ul style="color: #0f0f0f; font-size: 14px; line-height: 21px; margin: 0px 0px 15px; padding: 0px 0px 0px 40px;">
<li style="text-align: justify;"><span style="font-family: Verdana, sans-serif;"><span style="font-weight: 700;">A website requires design, coding, copywriting, and online marketing.</span> If you’re operating an <span class="vb24601q5" id="vb24601q5_5" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">ecommerce site</span>, or collecting customer information, you’ll also have to take into account backend systems like <span class="vb24601q5" id="vb24601q5_4" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">payment processing</span> and <span class="vb24601q5" id="vb24601q5_3" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">database management</span>. Larger companies can offer a lot of these services, but are more expensive; freelancers usually specialize in one or two areas and tend to charge less per hour or project, but you’ll need a roster of talent.</span></li>
<li style="text-align: justify;"><span style="font-family: Verdana, sans-serif;"><span style="font-weight: 700;">Do your due diligence. </span>Before choosing to work with a company or a freelancer, make sure to ask for references and portfolios. We recommend that you <a href="http://www.smallbusinessbc.ca/sbbcfiles/Create%20an%20RFP%20for%20your%20website.pdf" style="color: #0093d0;">create a request for proposal (RFP)</a> to better communicate your website objectives to your potential suppliers. This can help them give you an accurate estimate of the duration and cost of your website project.</span></li>
<li style="text-align: justify;"><span style="font-family: Verdana, sans-serif;"><span style="font-weight: 700;">Don’t overlook open source applications and tools</span> that are freely available on the web (e.g. WordPress) that can give you a website at the fraction of the cost of building one from scratch.</span></li>
</ul>
<h3 style="color: #3c3c3c; font-size: 14px; line-height: 20px; margin-bottom: 0px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">Get a Contract</span></h3>
<div style="color: #0f0f0f; font-size: 14px; line-height: 21px; margin-bottom: 15px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">A signed legal contract can protect both parties in a web development project, whether you’re working with one company or several freelancers. A contract is a written agreement between you and your suppliers, without which there is no legal proof of the terms and conditions of your project, such as delivery, payment amount, schedule, expectations, type of work, and future support.</span></div>
<h3 style="color: #3c3c3c; font-size: 14px; line-height: 20px; margin-bottom: 0px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">Build Your Website</span></h3>
<div style="color: #0f0f0f; font-size: 14px; line-height: 21px; margin-bottom: 15px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">Before proceeding with website development, you should: </span></div>
<ul style="color: #0f0f0f; font-size: 14px; line-height: 21px; margin: 0px 0px 15px; padding: 0px 0px 0px 40px;">
<li style="text-align: justify;"><span style="font-family: Verdana, sans-serif;">Create a prototype or design mock-up (called a “wireframe”) and get feedback from your friends, family, and user groups made up of potential customers.</span></li>
<li style="text-align: justify;"><span style="font-family: Verdana, sans-serif;">During early development, consider the user friendliness of your site’s design and navigation. </span></li>
<li style="text-align: justify;"><span style="font-family: Verdana, sans-serif;">Ensure your content focuses on your customers’ needs and helps them accomplish what they would like to do on your site.</span></li>
<li style="text-align: justify;"><span style="font-family: Verdana, sans-serif;">Give your customers a good first impression by having good content and web copy.</span></li>
<li style="text-align: justify;"><span style="font-family: Verdana, sans-serif;">Make it easy for people to find you online by optimizing your website for search engines.</span></li>
</ul>
<div style="text-align: justify;">
<span style="color: #0f0f0f; font-family: Verdana, sans-serif;"><span style="font-size: 14px; line-height: 21px;">Source :<a href="http://www.smallbusinessbc.ca/starting-a-business/launching-your-website-a-guide-going-online" target="_blank">http://www.smallbusinessbc.ca/starting-a-business/launching-your-website-a-guide-going-online</a></span></span></div>
</div>
Business Model Acthttp://www.blogger.com/profile/07312858609052151986noreply@blogger.com0tag:blogger.com,1999:blog-7893122411405454347.post-25195586171000658652014-03-05T12:28:00.000-08:002014-03-05T12:28:05.902-08:00HOW TO DESIGN AND BUILD YOUR WEBSITE<div dir="ltr" style="text-align: left;" trbidi="on">
<div class="row article-image" style="color: #0f0f0f; font-size: 14px; line-height: 21px; margin-bottom: 15px; text-align: justify; zoom: 1;">
<span style="clear: left; float: left; font-family: Verdana, sans-serif; margin-bottom: 1em; margin-right: 1em;"><img src="http://www.smallbusinessbc.ca/sites/default/files/articles/website-concept.jpg" style="border: 3px solid rgb(230, 230, 230);" /></span></div>
<div style="color: #0f0f0f; font-size: 14px; line-height: 21px; margin-bottom: 15px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">Designing and building a professional, <span class="rl0r81daj" id="rl0r81daj_5" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">functional website</span> that showcases your company in its best light is essential to the success of your online marketing efforts.</span></div>
<div style="color: #0f0f0f; font-size: 14px; line-height: 21px; margin-bottom: 15px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">To make the right decision about how to <span class="rl0r81daj" id="rl0r81daj_1" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">build your website</span>, you need to know what options are available, and consider all the related costs including hardware, internet access, web design and development, hosting and maintenance, and future growth.</span></div>
<h2 style="color: #3c3c3c; font-size: 18px; line-height: 27px; margin-bottom: 0px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">1. Do It Yourself</span></h2>
<div style="color: #0f0f0f; font-size: 14px; line-height: 21px; margin-bottom: 15px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">The least expensive (but likely most time-consuming) option is to design and build the website yourself. From free theme templates for <a href="http://wordpress.org/" style="color: #0093d0;" target="_blank">self-hosted to wordpress.org sites</a>, to fully-<span class="rl0r81daj" id="rl0r81daj_4" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">hosted services</span> such as <a href="http://www.squarespace.com/" style="color: #0093d0;" target="_blank">Squarespace</a>, there are plenty of ways for you to get your website online with little or no knowledge of HTML or other coding languages (though some working knowledge of HTML and CSS may be helpful if you need to customize templates).</span></div>
<div style="color: #0f0f0f; font-size: 14px; line-height: 21px; margin-bottom: 15px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">As a general best practice, you’ll want to host your website yourself through a <span class="rl0r81daj" id="rl0r81daj_2" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">web hosting service</span> (who will charge you a monthly fee to keep your website files on its servers). Choosing to host your website using free services such as <a href="http://www.tumblr.com/" style="color: #0093d0;" target="_blank">Tumblr</a> or<a href="http://wordpress.com/" style="color: #0093d0;" target="_blank">wordpress.com blogs</a> means that you will subject to their terms of service (which often change), and if they find you in violation of those terms for any reason your website can be taken down. Because your website is such a critical marketing tool for your business, you want to be in control of the space where your website lives.</span></div>
<div style="color: #0f0f0f; font-size: 14px; line-height: 21px; margin-bottom: 15px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">When you build your <span class="rl0r81daj" id="rl0r81daj_3" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">own website</span> your primary costs will be a web hosting plan and your time, so if you have minimal knowledge of web design and development it may be worthwhile for you to hire a web professional and spend your time operating and growing your business instead.</span></div>
<div style="color: #0f0f0f; font-size: 14px; line-height: 21px; margin-bottom: 15px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">Before choosing to build your site yourself, ask yourself: Do I possess the necessary design skills and knowledge of website functionality to launch my site? Am I willing to put in the time to learn how the platform I am building on works, and gain enough web administration skills to maintain the site?</span></div>
<h2 style="color: #3c3c3c; font-size: 18px; line-height: 27px; margin-bottom: 0px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">2. Hire a Student</span></h2>
<div style="color: #0f0f0f; font-size: 14px; line-height: 21px; margin-bottom: 15px; text-align: justify;">
<span style="font-family: Verdana, sans-serif;">Hiring a student can be a cost-effective option for a small<span class="rl0r81daj" id="rl0r81daj_8" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">business owner</span> on a budget. A skilled, enthusiastic student can design and build you a basic website, and possibly even advise you on search engine optimization and other internet<span class="rl0r81daj" id="rl0r81daj_6" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">marketing techniques</span>. The cost of the hiring a student depends on the nature of the relationship. You may be able to hire a student for as little as $25 per hour or even on a contract basis.</span></div>
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<span style="font-family: Verdana, sans-serif;">Keep in mind, student are still learning not only how to design and build websites, but also about how to interpret a client's wants and needs, and balance them against a site’s required functionality. If your website will require extensive development work, it may be worthwhile to hire a more established professional.</span></div>
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<span style="font-family: Verdana, sans-serif;">If you do choose to hire a student for your web project, be sure to ask to see a portfolio first. You can find students through local colleges that offer web design certification, such as BCIT, Langara and Capilano College. In addition, there are a number of private schools to choose from. Try searching Google for "web design schools" in your area.</span></div>
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<span style="font-family: Verdana, sans-serif;">3. Hire a Freelance Web Professional</span></h2>
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<span style="font-family: Verdana, sans-serif;">Hiring a freelance web designer or developer means hiring a professional who has the necessary web design skills and knowledge, but doesn't have the overhead of a traditional design agency.</span></div>
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<span style="font-family: Verdana, sans-serif;">Freelancers are generally less expensive than a design firm, and offer a direct line of communication – you are only dealing with one individual, as opposed to a multi-person team at an agency. They usually provide trouble-shooting, maintenance and upgrade services at reasonable rates.</span></div>
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<span style="font-family: Verdana, sans-serif;">However, they may not have all the required development or<span class="rl0r81daj" id="rl0r81daj_7" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; padding: 0px; text-decoration: underline;">internet marketing</span> skills you need to satisfy all the requirements of your website project . Additionally, if a freelancer suddenly becomes temporarily or permanently unavailable for work, then you will have to find another web professional to maintain your website – which can be a problem if you don't have access to your files (and your domain name) or your website is built in a manner that makes it difficult for another freelancer to take over.</span></div>
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<span style="font-family: Verdana, sans-serif;">Costs of hiring a freelance designer/developer vary significantly. Some freelancers charge on a per project basis, but more often charge by the hour. Current rates average $50 to $100 per hour, and the total cost of building your website will depend heavily on the scope of the project.</span></div>
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<span style="font-family: Verdana, sans-serif;">4. Hire a Design Agency</span></h2>
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<span style="font-family: Verdana, sans-serif;">If budget is less of a concern or you have complex development needs, then you may want the full-service approach that a design agency offers. Agencies will assign your project to a team of professionals which may include a project manager, creative director, designer, developer, and content strategist. This team will work together to ensure all aspects of your web development project are in sync. Web design agencies may also offer print work to ensure their client's online and offline messages are complementary.</span></div>
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<span style="font-family: Verdana, sans-serif;">Web design firms often charge a flat fee for an entire project, and their hourly rates average from $100 to $150 per hour.</span></div>
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<span style="font-family: Verdana, sans-serif;">Making the Right Choice for Your Business</span></h2>
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<span style="font-family: Verdana, sans-serif;">There’s no “one size fits all solution” when it comes to building your business’ website. Ultimately, how you decide to build your website – and who you enlist to help you do that – will depend greatly on your specific requirements. Simple brochure-style websites may be suitable for an ambitious DIYer to tackle. However, complex and dynamic sites that require integration with third-party services and plugins will likely require the intervention of a web professional.</span></div>
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<span style="font-family: Verdana, sans-serif;">Whichever route you take, be sure to map out your website requirements in advance, and remember that making an investment in a well-built website now can save you and your business time and money in the future.</span></div>
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<span style="font-family: Verdana, sans-serif;">Source :<a href="http://www.smallbusinessbc.ca/starting-a-business/how-design-and-build-your-website" target="_blank">http://www.smallbusinessbc.ca/starting-a-business/how-design-and-build-your-website</a></span></div>
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Business Model Acthttp://www.blogger.com/profile/07312858609052151986noreply@blogger.com0tag:blogger.com,1999:blog-7893122411405454347.post-17383469925078082622014-03-05T12:22:00.000-08:002014-03-05T12:22:13.315-08:0014 Tools Every Entrepreneur Needs for Managing Social Media<div dir="ltr" style="text-align: left;" trbidi="on">
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<span style="font-family: Verdana, sans-serif;">Smart businesses know that <span class="y39n4q8yg8aw" id="y39n4q8yg8aw_2" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; outline: none; padding: 0px; text-decoration: underline;">social media</span> is a power to be reckoned with, as it creates a direct line of communication between your company and consumers and allows anyone with an internet connection instant access to the latest buzz around your products or services. Not to mention, it can help you to generate revenue, while building your brand presence.</span></div>
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<span style="font-family: Verdana, sans-serif;">Let that marinate for a second. This potential for a triple <em style="margin: 0px; outline: none; padding: 0px;">treat</em> is no task to walk into empty handed or unprepared. Unless you want to turn your social media endeavors into a triple <em style="margin: 0px; outline: none; padding: 0px;">threat</em>, you should develop a strategy (one based on as much knowledge as possible about your audience and their behavior).</span></div>
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<span style="font-family: Verdana, sans-serif;">The 14 tools below will help you and your social media manager take on the complexity of the job.</span></div>
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<span style="font-family: Verdana, sans-serif; font-size: small;">1. <a href="http://create.visual.ly/graphic/google-analytics" style="color: #365977; margin: 0px; outline: none; padding: 0px; text-decoration: none;">Visually's Google analytics report</a></span></h2>
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<span style="font-family: Verdana, sans-serif;"><img alt="15 Tools Every Social Media Manager Should Use" src="http://www.entrepreneur.com/dbimages/article/1393534010-15-tools-every-social-media-manager-should-use-google-analytics-report.jpg" style="border: 0px; margin: 0px; max-width: 610px; outline: none; padding: 0px;" /></span></div>
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<span style="font-family: Verdana, sans-serif;">While <span class="y39n4q8yg8aw" id="y39n4q8yg8aw_5" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; outline: none; padding: 0px; text-decoration: underline;">Google analytics</span> can provide a plethora of information, the data can often be daunting and complicated. So to jazz up data, try Visually’s Google analytics report, which is an app that creates a custom infographic of your website’s activity and performance. This free report tells your website’s story for the week loud and clear. It highlights where your wins came from, which gives you that push to make next week even better. You can opt to have these reports delivered straight to your inbox every week.</span></div>
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<strong style="margin: 0px; outline: none; padding: 0px;"><span style="font-family: Verdana, sans-serif;">Related: <a href="http://www.entrepreneur.com/article/231785" style="color: #365977; margin: 0px; outline: none; padding: 0px; text-decoration: none;">Going Beyond Facebook Paid Posts to Reach Customers</a></span></strong></div>
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<span style="font-family: Verdana, sans-serif;"><strong style="margin: 0px; outline: none; padding: 0px;">Pricing:</strong> Free</span></div>
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<span style="font-family: Verdana, sans-serif; font-size: small;">2. <a href="http://about.twitter.com/products/tweetdeck" style="color: #365977; margin: 0px; outline: none; padding: 0px; text-decoration: none;" target="_blank">TweetDeck</a></span></h2>
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<span style="font-family: Verdana, sans-serif;"><img alt="15 Tools Every Social Media Manager Should Use" src="http://www.entrepreneur.com/dbimages/article/1393534023-15-tools-every-social-media-manager-should-use-tweetdeck.jpg" style="border: 0px; margin: 0px; max-width: 610px; outline: none; padding: 0px;" /></span></div>
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<span style="font-family: Verdana, sans-serif;">This free, easy-to-use Twitter-management tool allows you to oversee all aspects of your Twitter account(s) in one interface. TweetDeck gives users the freedom to customize their display by showing or hiding various columns. Considering TweetDeck is specifically tailored for Twitter, it may not be the <span class="y39n4q8yg8aw" id="y39n4q8yg8aw_7" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; outline: none; padding: 0px; text-decoration: underline;">best tool</span> for those looking to simultaneously manage various social networks in one place. Nevertheless, it gives a <span class="y39n4q8yg8aw" id="y39n4q8yg8aw_6" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; outline: none; padding: 0px; text-decoration: underline;">great deal</span> of control over the intricacies of your Twitter profile without the hassle of navigating across profiles.</span></div>
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<span style="font-family: Verdana, sans-serif;"><strong style="margin: 0px; outline: none; padding: 0px;">Pricing:</strong> Free</span></div>
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<span style="font-family: Verdana, sans-serif; font-size: small;">3. <a href="https://hootsuite.com/" style="color: #365977; margin: 0px; outline: none; padding: 0px; text-decoration: none;" target="_blank">HootSuite</a></span></h2>
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<span style="font-family: Verdana, sans-serif;"><img alt="15 Tools Every Social Media Manager Should Use" src="http://www.entrepreneur.com/dbimages/article/1393534040-15-tools-every-social-media-manager-should-use-hootsuite.jpg" style="border: 0px; margin: 0px; max-width: 610px; outline: none; padding: 0px;" /></span></div>
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<span style="font-family: Verdana, sans-serif;">HootSuite takes it a step further and allows you to manage multiple social streams like Twitter, Facebook, LinkedIn, Google+ and Foursquare, among others. The platform makes it possible for you and your team to delegate between responses to fans and followers, eliminating the stress of coordinating responses and potentially overlooking valued fans. While HootSuite remains one of the most used social-media <span class="y39n4q8yg8aw" id="y39n4q8yg8aw_4" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; outline: none; padding: 0px; text-decoration: underline;">management tools</span>, it does lack a basic function: The ability to have images appear as image previews in the Twitter feed as opposed to collapsed links. </span></div>
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<strong style="margin: 0px; outline: none; padding: 0px;"><span style="font-family: Verdana, sans-serif;">Related: <a href="http://www.entrepreneur.com/article/230893" style="color: #365977; margin: 0px; outline: none; padding: 0px; text-decoration: none;">10 Advanced Facebook Tips and Tricks</a></span></strong></div>
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<strong style="margin: 0px; outline: none; padding: 0px;"><span style="font-family: Verdana, sans-serif;">Pricing:</span></strong></div>
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<span style="font-family: Verdana, sans-serif;">Free - Up to 5 social profiles, up to 2 RSS</span></div>
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<span style="font-family: Verdana, sans-serif;">$8.99/month - Up to 100 social profiles, up to 9 team members, advanced message scheduling and more</span></div>
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<span style="font-family: Verdana, sans-serif;">Enterprise (custom pricing) - Unlimited</span></div>
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<span style="font-family: Verdana, sans-serif; font-size: small;">4. <a href="http://sproutsocial.com/" style="color: #365977; margin: 0px; outline: none; padding: 0px; text-decoration: none;" target="_blank">Sprout Social</a></span></h2>
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<span style="font-family: Verdana, sans-serif;"><img alt="15 Tools Every Social Media Manager Should Use" src="http://www.entrepreneur.com/dbimages/article/1393534052-15-tools-every-social-media-manager-should-use-sprout-social.jpg" style="border: 0px; margin: 0px; max-width: 610px; outline: none; padding: 0px;" /></span></div>
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<span style="font-family: Verdana, sans-serif;">Like Hootsuite, Sprout Social is a social-<span class="y39n4q8yg8aw" id="y39n4q8yg8aw_3" style="border-left-color: transparent; border-right-color: transparent; border-style: solid; border-top-color: transparent; border-width: 1px; color: #009900; cursor: pointer; display: inline !important; float: none; list-style: none; margin: 0px; outline: none; padding: 0px; text-decoration: underline;">media dashboard</span> that monitors and manages multiple social networks. It has a clean interface and user-friendly dashboard built around six tabs: Home, Messages, Feeds, Publishing, Discovery and Reports. Connecting your Facebook, Google+ (Pages only), LinkedIn and Twitter accounts, Sprout Social suggests new people to follow or unfollow and offers many ways to schedule updates in advance. Although Sprout Social still has much to improve on (like offering a wider range of social networks), it is paving the way towards fruitful social-media managing.</span></div>
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<strong style="margin: 0px; outline: none; padding: 0px;"><span style="font-family: Verdana, sans-serif;">Related: <a href="http://www.entrepreneur.com/article/231716" style="color: #365977; margin: 0px; outline: none; padding: 0px; text-decoration: none;">Boost Sales With These 7 Social Media Steps</a></span></strong></div>
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<strong style="margin: 0px; outline: none; padding: 0px;"><span style="font-family: Verdana, sans-serif;">Pricing:</span></strong></div>
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<span style="font-family: Verdana, sans-serif;">$39 per user/month - Manage up to 10 profiles, real-time brand monitoring, comprehensive reporting tools, and more</span></div>
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<span style="font-family: Verdana, sans-serif;">$59 per user/month - Manage up to 20 profiles, Helpdesk and Google Analytics integration, deluxe reporting and more</span></div>
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<span style="font-family: Verdana, sans-serif;">$99 per user/month - Manage up to 50 profiles, ViralPost time optimization, custom interface, and more</span></div>
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<span style="font-family: Verdana, sans-serif; font-size: small;">5. <a href="http://crowdbooster.com/" style="color: #365977; margin: 0px; outline: none; padding: 0px; text-decoration: none;" target="_blank">Crowdbooster</a></span></h2>
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<span style="font-family: Verdana, sans-serif;"><img alt="15 Tools Every Social Media Manager Should Use" src="http://www.entrepreneur.com/dbimages/article/1393534064-15-tools-every-social-media-manager-should-use-sprout-crowdbooster.jpg" style="border: 0px; margin: 0px; max-width: 610px; outline: none; padding: 0px;" /></span></div>
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<span style="font-family: Verdana, sans-serif;">If your main focus is Twitter and Facebook, then this is the tool for you. Crowdbooster helps streamline your social-media activity, so you pay attention to what matters. Aside from scheduling posts for both Twitter and Facebook, it allows you to easily keep track of new fans and followers by reminding you of followers you have not yet responded to and listing recently acquired influential followers. Although there seems to be a lag time between the syncing of Crowdbooster with Facebook and Twitter's API data, it presents a dynamic tool that helps direct growth and engagement metrics.</span></div>
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<strong style="margin: 0px; outline: none; padding: 0px;"><span style="font-family: Verdana, sans-serif;">Pricing:</span></strong></div>
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<span style="font-family: Verdana, sans-serif;">$9/month - 1 Facebook page, 1 Twitter, 1 User and more</span></div>
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<span style="font-family: Verdana, sans-serif;">$49/month - 10 social media accounts, 8 users and more</span></div>
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<span style="font-family: Verdana, sans-serif;">$119/month - 30 social media accounts, 30 users and more</span></div>
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<span style="font-family: Verdana, sans-serif; font-size: small;">6. <a href="http://create.visual.ly/graphic/twitter-showdown" style="color: #365977; margin: 0px; outline: none; padding: 0px; text-decoration: none;" target="_blank">Twitter Showdown</a></span></h2>
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<span style="font-family: Verdana, sans-serif;"><img alt="15 Tools Every Social Media Manager Should Use" src="http://www.entrepreneur.com/dbimages/article/1393534088-15-tools-every-social-media-manager-should-use-sprout-twitter-showdown.jpg" style="border: 0px; margin: 0px; max-width: 610px; outline: none; padding: 0px;" /></span></div>
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<span style="font-family: Verdana, sans-serif;">The Twitter Showdown app allows users to compares any two Twitter accounts head-to-head. While the app is meant to be a light-hearted, fun way to see who rules the Twittersphere, it can also produce some insightful information on different Twitter accounts in your industry or when comparing yourself to your competitors. Twitter Showdown gives you insight on follower-to-following ratio, level of tweet engagement, mentions per tweet, tweet timing and, overall, how two accounts compare.</span></div>
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<strong style="margin: 0px; outline: none; padding: 0px;"><span style="font-family: Verdana, sans-serif;">Related: <a href="http://www.entrepreneur.com/article/230891" style="color: #365977; margin: 0px; outline: none; padding: 0px; text-decoration: none;">9 Advanced Twitter Tips and Tricks</a></span></strong></div>
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<span style="font-family: Verdana, sans-serif;"><strong style="margin: 0px; outline: none; padding: 0px;">Pricing:</strong> Free</span></div>
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<span style="font-family: Verdana, sans-serif; font-size: small;">7. <a href="http://edgerankchecker.com/" style="color: #365977; margin: 0px; outline: none; padding: 0px; text-decoration: none;" target="_blank">Edgerank Checker</a></span></h2>
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<span style="font-family: Verdana, sans-serif;"><img alt="15 Tools Every Social Media Manager Should Use" src="http://www.entrepreneur.com/dbimages/article/1393534105-15-tools-every-social-media-manager-should-use-sprout-twitter-edgerank-checker.jpg" style="border: 0px; margin: 0px; max-width: 610px; outline: none; padding: 0px;" /></span></div>
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<span style="font-family: Verdana, sans-serif;">Although Facebook pages comes equipped with insights and provides significant data on likes, reach and people talking about this, among other metrics, sorting through the data and making sense of it can be a hassle. Edgerank Checker helps admins understand how their followers interact with each post by assigning it an Edgerank score and makes recommendations to assist with future posts. With this tool, admins can even monitor each post in real time.</span></div>
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<strong style="margin: 0px; outline: none; padding: 0px;"><span style="font-family: Verdana, sans-serif;">Pricing:</span></strong></div>
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<span style="font-family: Verdana, sans-serif;">Free - EdgeRank score, EdgeRank score over time graph</span></div>
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<span style="font-family: Verdana, sans-serif;">$15 per page/month - Real-time analysis, post grades, recommendations, negative feedback analyzer</span></div>
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<span style="font-family: Verdana, sans-serif; font-size: small;">8. <a href="http://bufferapp.com/" style="color: #365977; margin: 0px; outline: none; padding: 0px; text-decoration: none;" target="_blank">Buffer</a></span></h2>
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<span style="font-family: Verdana, sans-serif;"><img alt="15 Tools Every Social Media Manager Should Use" src="http://www.entrepreneur.com/dbimages/article/1393534124-15-tools-every-social-media-manager-should-use-buffer.jpg" style="border: 0px; margin: 0px; max-width: 610px; outline: none; padding: 0px;" /></span></div>
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<span style="font-family: Verdana, sans-serif;">Buffer is a simple and effective tool for sharing content through Facebook, Twitter, LinkedIn and Google+. It’s particularly useful for small businesses that don’t have the time or resources to update their social media channels regularly but would still like to maintain a social presence. With Buffer, you can schedule bulk posts ahead of time in a queue. It also offers a number of extensions through Chrome, Firefox and Safari, which makes sharing what you find on the web that much easier. On the downside, Buffer falls short when it comes to monitoring discussions.</span></div>
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<strong style="margin: 0px; outline: none; padding: 0px;"><span style="font-family: Verdana, sans-serif;">Pricing:</span></strong></div>
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<span style="font-family: Verdana, sans-serif;">Free service - allows for 2 profiles and 10 updates in the queue for each profile</span></div>
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<span style="font-family: Verdana, sans-serif;">$10/month - unlimited updates and up to 12 profiles</span></div>
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<span style="font-family: Verdana, sans-serif; font-size: small;">9. <a href="http://www.socialbro.com/" style="color: #365977; margin: 0px; outline: none; padding: 0px; text-decoration: none;" target="_blank">SocialBro</a></span></h2>
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<span style="font-family: Verdana, sans-serif;"><img alt="15 Tools Every Social Media Manager Should Use" src="http://www.entrepreneur.com/dbimages/article/1393534137-15-tools-every-social-media-manager-should-use-social-bro.jpg" style="border: 0px; margin: 0px; max-width: 610px; outline: none; padding: 0px;" /></span></div>
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<span style="font-family: Verdana, sans-serif;">Specific to Twitter, SocialBro provides insights to your analytics, suggestions for targeting and engagement. It also helps keep tabs on your key influencers and competitors. It works best when coupled with a scheduling tool like Buffer or Hootsuite, because it is geared less towards publishing content and more towards offering reports for marketers. With SocialBro’s integration of both Buffer and Hootsuite, you can import the optimized schedule to sync with your queue and use the results to adjust your engagement.</span></div>
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<strong style="margin: 0px; outline: none; padding: 0px;"><span style="font-family: Verdana, sans-serif;">Pricing:</span></strong></div>
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<span style="font-family: Verdana, sans-serif;">Free 15-day trial</span></div>
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<span style="font-family: Verdana, sans-serif;">$13.95/month - Up to 20,000 social contacts across 5 Twitter accounts and more</span></div>
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<span style="font-family: Verdana, sans-serif;">$39/month - Up to 50,000 social contacts across 15 Twitter accounts and more</span></div>
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<span style="font-family: Verdana, sans-serif;">$149/month - Up to 200,000 social contacts across 40 Twitter accounts and more</span></div>
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<span style="font-family: Verdana, sans-serif;">Enterprise - On demand</span></div>
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<span style="font-family: Verdana, sans-serif; font-size: small;">10. <a href="https://www.postling.com/" style="color: #365977; margin: 0px; outline: none; padding: 0px; text-decoration: none;" target="_blank">Postling</a></span></h2>
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<span style="font-family: Verdana, sans-serif;"><img alt="15 Tools Every Social Media Manager Should Use" src="http://www.entrepreneur.com/dbimages/article/1393534155-15-tools-every-social-media-manager-should-use-postling.jpg" style="border: 0px; margin: 0px; max-width: 610px; outline: none; padding: 0px;" /></span></div>
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<span style="font-family: Verdana, sans-serif;">Postling is perfect for businesses looking to expand their reach across social networks. Keeping track of responses, brands and people, this tool sends a daily digest of your recent activity across Facebook, Twitter, LinkedIn, blogs, Yelp, YouTube and Flickr. One cool feature is tracking news every time your business or brand is mentioned on the web. With a click, you’ll be able to share that tweet or review.</span></div>
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<strong style="margin: 0px; outline: none; padding: 0px;"><span style="font-family: Verdana, sans-serif;">Related: <a href="http://www.entrepreneur.com/article/230890" style="color: #365977; margin: 0px; outline: none; padding: 0px; text-decoration: none;">Brand Visibility: Techniques and Tactics</a></span></strong></div>
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<strong style="margin: 0px; outline: none; padding: 0px;"><span style="font-family: Verdana, sans-serif;">Pricing:</span></strong></div>
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<span style="font-family: Verdana, sans-serif;">$1 first 30 days - unlimited usage</span></div>
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<span style="font-family: Verdana, sans-serif;">$10/month after 30 days - manage up to 5 social media accounts/ additional accounts cost $3/month each</span></div>
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<span style="font-family: Verdana, sans-serif; font-size: small;">11. <a href="http://www.tailwindapp.com/" style="color: #365977; margin: 0px; outline: none; padding: 0px; text-decoration: none;" target="_blank">Tailwind</a></span></h2>
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<span style="font-family: Verdana, sans-serif;"><img alt="15 Tools Every Social Media Manager Should Use" src="http://www.entrepreneur.com/dbimages/article/1393534164-15-tools-every-social-media-manager-should-use-tailwind.jpg" style="border: 0px; margin: 0px; max-width: 610px; outline: none; padding: 0px;" /></span></div>
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<span style="font-family: Verdana, sans-serif;">Previously known as Pinreach, Tailwind tracks activity across Pinterest including information about your company, products and competitors. In addition to the general reporting of growth and engagement, you can connect Google Analytics to track conversions and see which activity is most profitable.</span></div>
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<span style="color: #252525; font-family: Verdana, sans-serif; line-height: 22px;">Source :<a href="http://www.entrepreneur.com/article/231851" target="_blank">http://www.entrepreneur.com/article/231851</a></span></div>
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Business Model Acthttp://www.blogger.com/profile/07312858609052151986noreply@blogger.com1tag:blogger.com,1999:blog-7893122411405454347.post-31160127610121664482014-03-03T08:41:00.002-08:002014-03-05T10:44:43.353-08:00SEO Tutorials for Beginners | What is SEO? <div dir="ltr" style="text-align: left;" trbidi="on">
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Business Model Acthttp://www.blogger.com/profile/07312858609052151986noreply@blogger.com0tag:blogger.com,1999:blog-7893122411405454347.post-3395080360478045622014-03-03T08:40:00.000-08:002014-03-05T10:44:43.357-08:00SEO for startups in under 10 minutes <div dir="ltr" style="text-align: left;" trbidi="on">
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Business Model Acthttp://www.blogger.com/profile/07312858609052151986noreply@blogger.com0tag:blogger.com,1999:blog-7893122411405454347.post-29892239279223377442014-03-03T08:39:00.000-08:002014-03-05T10:44:43.349-08:00SEO for startups in under 10 minutes <div dir="ltr" style="text-align: left;" trbidi="on">
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